| Serial Number | 99267798 |
| Word Mark | THE BEST AÇAÍ |
| Filing Date | Friday, July 4, 2025 |
| Status | 680 - APPROVED FOR PUBLICATION |
| Status Date | Wednesday, January 14, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Indication of Colors claimed | The color(s) black and orange is/are claimed as a feature of the mark. |
| Goods and Services | Franchising, namely, offering business management assistance in the establishment and/or operation of restaurants; Franchise services, namely, offering business management assistance in the establishment and operation of ice creams and açai restaurants; Franchising, namely, consultation and assistance in business management, organization and promotion; Marketing services; Affiliate marketing; Marketing consulting, namely, development of marketing campaigns for others; Business marketing services in the field of providing franchisees with marketing strategies; Providing advertising, marketing and promotional services, namely, development of advertising campaigns for franchisees in the field of brand communication strategy; Restaurant franchising, namely, offering business management assistance in the establishment and/or operation of restaurants |
| Goods and Services | Self-service restaurant services; Restaurant services; Restaurant; Self service restaurants; Ice cream parlor services; Ice cream parlors; Ice cream shop services in the nature of a restaurant |
| Description of Mark | The mark consists of an orange design consisting of a stylized crown resembling a liquid splash, followed to the right by the wording "THE BEST" in black written in bold, stylized, uppercase letters, followed to the right by the word "AÇAÍ" in black in a smaller, cursive, and stylized lowercase font. |
| Goods and Services | Acai sorbet; Acai sorbets; Acai ice cream; Acai sherbets; Ice cream desserts; Candy toppings for açaí and ice cream bowls; Ice cream mixes; Sorbet; Ice cream; Fruit ice creams |
| NOT AVAILABLE | "THE BEST AÇAÍ" |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 4, 2025 |
| Primary Code | 030 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 4, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 4, 2025 |
| Primary Code | 043 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Grupo The Best Franchising LTDA |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Ibiporã/PR 86200-600 BR |
| Event Date | Event Description |
| Friday, July 4, 2025 | NEW APPLICATION ENTERED |
| Friday, July 4, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, November 10, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, November 10, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Friday, November 21, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, November 25, 2025 | NON-FINAL ACTION WRITTEN |
| Tuesday, November 25, 2025 | NON-FINAL ACTION E-MAILED |
| Tuesday, November 25, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, January 13, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, January 13, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, January 13, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, January 14, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 14, 2026 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Wednesday, January 14, 2026 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, January 14, 2026 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, January 14, 2026 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, January 14, 2026 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, January 14, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |