| Serial Number | 88509534 |
| Word Mark | THE BEET |
| Filing Date | Thursday, July 11, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, November 3, 2020 |
| Registration Number | 6190853 |
| Registration Date | Tuesday, November 3, 2020 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 12, 2020 |
| Goods and Services | Providing a website containing nutrition-related information regarding plant-based lifestyles, namely, pursuing a lifestyle consisting of consuming and using products and food that are derived from plants |
| Goods and Services | Providing an interactive website featuring technology that enables consumers to access, track, and monitor commercial evaluations and ratings of consumer goods of others in the nature of plant-based products prior to purchase |
| Goods and Services | Entertainment and educational services, namely, providing a website containing entertainment content and educational information, in the nature of providing education courses offered through online, non-downloadable videos and via instructor assistance in the field of plant-based lifestyles, namely, pursuing a lifestyle consisting of consuming and using products and food that are derived from plants |
| Goods and Services | Providing a website containing consumer information regarding commercial products associated with plant-based lifestyles, namely, products and food that are derived from plants or that enable persons to pursue a diet that consists of plant-based foods; Providing consumer information services and making referrals in the field of products, services, events, activities, facilities and locations associated with plant-based lifestyles, namely, products and food that are derived from plants or that enable persons to pursue a diet that consists of plant-based foods; Providing a website featuring information in the nature of commercial evaluations and rating of consumer goods, namely, plant-based products of others, thereby providing consumers the opportunity to review the aforementioned product information prior to product purchase; Providing a website enabling consumers to purchase plant-based products, namely, on-line retail store services featuring plant-based products; Providing a website featuring consumer products and services recommendations regarding plant-based products in the field of plant-based lifestyles, namely, a lifestyle consisting of consuming and using products and food that are derived from plants |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 12, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, October 17, 2019 |
| First Use In Commerce Date | Thursday, October 17, 2019 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, July 17, 2019 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, October 17, 2019 |
| First Use In Commerce Date | Thursday, October 17, 2019 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, March 31, 2020 |
| Primary Code | 042 |
| First Use Anywhere Date | Thursday, October 17, 2019 |
| First Use In Commerce Date | Thursday, October 17, 2019 |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 12, 2020 |
| Primary Code | 044 |
| First Use Anywhere Date | Thursday, October 17, 2019 |
| First Use In Commerce Date | Thursday, October 17, 2019 |
| Party Name | UPBEET BRANDS, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10003 |
| Party Name | Spinach Holdings, Corp. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10003 |
| Party Name | Spinach Holdings, Corp. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10003 |
| Party Name | Spinach Holdings, Corp. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10003 |
| Event Date | Event Description |
| Monday, July 15, 2019 | NEW APPLICATION ENTERED |
| Wednesday, July 17, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, September 27, 2019 | ASSIGNED TO EXAMINER |
| Sunday, October 6, 2019 | NON-FINAL ACTION WRITTEN |
| Sunday, October 6, 2019 | NON-FINAL ACTION E-MAILED |
| Sunday, October 6, 2019 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, November 12, 2019 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, November 12, 2019 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, February 11, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, February 11, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, February 12, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Sunday, March 8, 2020 | NON-FINAL ACTION WRITTEN |
| Sunday, March 8, 2020 | NON-FINAL ACTION E-MAILED |
| Sunday, March 8, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, March 30, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, March 30, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, March 31, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, April 1, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 22, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 12, 2020 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 12, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 7, 2020 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, July 7, 2020 | TEAS STATEMENT OF USE RECEIVED |
| Saturday, July 25, 2020 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, July 7, 2020 | USE AMENDMENT FILED |
| Saturday, July 25, 2020 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, August 14, 2020 | SU - NON-FINAL ACTION - WRITTEN |
| Friday, August 14, 2020 | NON-FINAL ACTION E-MAILED |
| Friday, August 14, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, August 17, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, September 4, 2020 | ASSIGNED TO LIE |
| Wednesday, September 9, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, September 9, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, September 30, 2020 | SU - NON-FINAL ACTION - WRITTEN |
| Wednesday, September 30, 2020 | NON-FINAL ACTION E-MAILED |
| Wednesday, September 30, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, September 30, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, September 30, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, September 30, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, September 30, 2020 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, October 1, 2020 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, November 3, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, February 10, 2021 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, November 3, 2025 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |