THE BEACH CLUB Trademark

Trademark Overview


On Thursday, August 22, 2019, a trademark application was filed for THE BEACH CLUB with the United States Patent and Trademark Office. The USPTO has given the THE BEACH CLUB trademark a serial number of 79267392. The federal status of this trademark filing is SECTION 71 ACCEPTED as of Wednesday, December 31, 2025. This trademark is owned by Seafolly IP Co. Pty Ltd. The THE BEACH CLUB trademark is filed in the Advertising, Business and Retail Services and Insurance & Financial Services categories with the following description:

[ Advertising, marketing and promotional services; advertising services; product and service marketing, namely, marketing the goods and services of others; promotional marketing services; direct marketing services; business administration of marketing campaigns; promotion and advertising through incentive and loyalty programs; ] organisation and management of consumer loyalty programs; operation and supervision of consumer loyalty programs; administration of benefits and rewards for consumer loyalty programs; provision of loyalty programs to reward consumers with benefits in the nature of coupons for healthy lifestyle choices; administration of consumer loyalty reward programs enabling consumers to obtain discounts, vouchers, special offers, points and tokens of value for the goods and services of others

Issuing tokens of value as incentives and rewards for consumer loyalty programs; providing rebates at participating establishments of others through use of a membership card
the beach club

General Information


Serial Number79267392
Word MarkTHE BEACH CLUB
Filing DateThursday, August 22, 2019
Status706 - SECTION 71 ACCEPTED
Status DateWednesday, December 31, 2025
Registration Number6077221
Registration DateTuesday, June 16, 2020
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 31, 2020

Trademark Statements


Goods and Services[ Advertising, marketing and promotional services; advertising services; product and service marketing, namely, marketing the goods and services of others; promotional marketing services; direct marketing services; business administration of marketing campaigns; promotion and advertising through incentive and loyalty programs; ] organisation and management of consumer loyalty programs; operation and supervision of consumer loyalty programs; administration of benefits and rewards for consumer loyalty programs; provision of loyalty programs to reward consumers with benefits in the nature of coupons for healthy lifestyle choices; administration of consumer loyalty reward programs enabling consumers to obtain discounts, vouchers, special offers, points and tokens of value for the goods and services of others
Certificate of Correction for RegistrationIn the Statement, class 35 has been corrected per the Restriction, and per the fnote dated November 1, 2020.
NOT AVAILABLE"CLUB"
Goods and ServicesIssuing tokens of value as incentives and rewards for consumer loyalty programs; providing rebates at participating establishments of others through use of a membership card

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, September 23, 2019
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateMonday, September 23, 2019
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameSeafolly IP Co. Pty Ltd
Party Type30 - Original Registrant
Legal Entity Type82 - NOT AVAILABLE
AddressAlexandria NSW 2015
AU

Party NameSeafolly IP Co. Pty Ltd
Party Type20 - Owner at Publication
Legal Entity Type82 - NOT AVAILABLE
AddressAU

Party NameSeafolly IP Co. Pty Ltd
Party Type10 - Original Applicant
Legal Entity Type82 - NOT AVAILABLE
AddressAU

Trademark Events


Event DateEvent Description
Thursday, September 19, 2019SN ASSIGNED FOR SECT 66A APPL FROM IB
Monday, September 23, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, September 27, 2019APPLICATION FILING RECEIPT MAILED
Thursday, November 21, 2019ASSIGNED TO EXAMINER
Monday, December 2, 2019NON-FINAL ACTION WRITTEN
Tuesday, December 3, 2019NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Saturday, December 28, 2019REFUSAL PROCESSED BY MPU
Saturday, December 28, 2019NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Friday, January 17, 2020REFUSAL PROCESSED BY IB
Monday, February 3, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, February 3, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, February 5, 2020TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, February 5, 2020CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, February 5, 2020TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, February 27, 2020EXAMINERS AMENDMENT -WRITTEN
Thursday, February 27, 2020EXAMINERS AMENDMENT E-MAILED
Thursday, February 27, 2020NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, February 27, 2020EXAMINER'S AMENDMENT ENTERED
Thursday, February 27, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, March 11, 2020NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 31, 2020PUBLISHED FOR OPPOSITION
Tuesday, March 31, 2020OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, June 16, 2020REGISTERED-PRINCIPAL REGISTER
Friday, July 17, 2020LIMITATION OF GOODS RECEIVED FROM IB
Wednesday, September 16, 2020FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB
Sunday, November 8, 2020CORRECTION UNDER SECTION 7 - PROCESSED
Tuesday, November 10, 2020LIMITATION FROM THE IB EXAMINED AND ENTERED
Tuesday, November 17, 2020FINAL DISPOSITION PROCESSED
Tuesday, November 17, 2020FINAL DISPOSITION NOTICE SENT TO IB
Sunday, December 6, 2020FINAL DECISION TRANSACTION PROCESSED BY IB
Thursday, July 8, 2021PARTIAL INVALIDATION OF REG EXT PROTECTION CREATED
Monday, July 12, 2021INVALIDATION REVIEWED - NO ACTION REQUIRED BY OFFICE
Sunday, June 19, 2022NEW REPRESENTATIVE AT IB RECEIVED
Monday, June 16, 2025COURTESY REMINDER - SEC. 71 (6-YR) E-MAILED
Monday, August 18, 2025TEAS SECTION 71 RECEIVED
Tuesday, December 30, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, December 31, 2025REGISTERED-SEC.71 ACCEPTED
Wednesday, December 31, 2025NOTICE OF ACCEPTANCE OF SEC. 71 - E-MAILED