THE BASE RATING Trademark

Trademark Overview


On Wednesday, March 24, 2010, a trademark application was filed for THE BASE RATING with the United States Patent and Trademark Office. The USPTO has given the THE BASE RATING trademark a serial number of 77966785. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, December 30, 2022. This trademark is owned by Thumbprint Ltd.. The THE BASE RATING trademark is filed in the Computer & Software Products & Electrical & Scientific Products and Computer & Software Services & Scientific Services categories with the following description:

Computer software for evaluating the effectiveness of advertisements in retailer circulars; computer software, namely, software development tools for researching sales and advertising trends and advertising effectiveness

Providing temporary use of non-downloadable computer software for evaluating the effectiveness of all individual ad blocks within each retailer circular; providing a website featuring on-line non-downloadable software tools for researching sales and advertising trends and advertising effectiveness
the base rating

General Information


Serial Number77966785
Word MarkTHE BASE RATING
Filing DateWednesday, March 24, 2010
Status710 - CANCELLED - SECTION 8
Status DateFriday, December 30, 2022
Registration Number4161650
Registration DateTuesday, June 19, 2012
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, February 22, 2011

Trademark Statements


Goods and ServicesComputer software for evaluating the effectiveness of advertisements in retailer circulars; computer software, namely, software development tools for researching sales and advertising trends and advertising effectiveness
Disclaimer with Predetermined Text"RATING"
Goods and ServicesProviding temporary use of non-downloadable computer software for evaluating the effectiveness of all individual ad blocks within each retailer circular; providing a website featuring on-line non-downloadable software tools for researching sales and advertising trends and advertising effectiveness

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, December 30, 2022
Primary Code009
First Use Anywhere DateThursday, April 1, 2010
First Use In Commerce DateThursday, April 1, 2010

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, December 30, 2022
Primary Code042
First Use Anywhere DateThursday, April 1, 2010
First Use In Commerce DateThursday, April 1, 2010

Trademark Owner History


Party NameMARKET TRACK, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressCHICAGO, IL 60606

Party NameThumbprint Ltd.
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressSolon, OH 44139

Party NameThumbprint Ltd.
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressSolon, OH 44139

Party NameThumbprint Ltd.
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressSolon, OH 44139

Trademark Events


Event DateEvent Description
Friday, December 30, 2022CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Monday, August 15, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, August 15, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Monday, August 15, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, August 15, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, May 27, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, May 27, 2022TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Friday, May 27, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, May 27, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, September 15, 2021ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, July 14, 2021ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Saturday, June 19, 2021COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Thursday, August 27, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, August 27, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, August 27, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, August 27, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, August 27, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Saturday, June 30, 2018NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, June 30, 2018REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, June 29, 2018CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, June 19, 2018TEAS SECTION 8 & 15 RECEIVED
Wednesday, June 28, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, June 21, 2017ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, June 19, 2017COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, April 11, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, April 11, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, September 30, 2015ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, September 23, 2015ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, September 9, 2015AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, November 12, 2014ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, June 19, 2012REGISTERED-PRINCIPAL REGISTER
Saturday, May 12, 2012NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Friday, May 11, 2012LAW OFFICE REGISTRATION REVIEW COMPLETED
Tuesday, May 8, 2012ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, April 19, 2012TEAS EXTENSION RECEIVED
Friday, April 13, 2012STATEMENT OF USE PROCESSING COMPLETE
Saturday, March 3, 2012USE AMENDMENT FILED
Friday, April 13, 2012CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, March 26, 2012TEAS STATEMENT OF USE RECEIVED
Saturday, October 15, 2011NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, October 13, 2011SOU EXTENSION 1 GRANTED
Thursday, October 13, 2011SOU EXTENSION 1 FILED
Thursday, October 13, 2011TEAS EXTENSION RECEIVED
Tuesday, April 19, 2011NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, February 22, 2011OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 22, 2011PUBLISHED FOR OPPOSITION
Friday, January 14, 2011LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, January 12, 2011ASSIGNED TO LIE
Thursday, December 16, 2010APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, December 3, 2010TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, December 3, 2010CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, December 3, 2010TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, July 7, 2010NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, July 7, 2010NON-FINAL ACTION E-MAILED
Wednesday, July 7, 2010NON-FINAL ACTION WRITTEN
Thursday, June 24, 2010ASSIGNED TO EXAMINER
Monday, March 29, 2010NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, March 27, 2010NEW APPLICATION ENTERED