THE BACKSTORY BRAND WHEEL Trademark
Trademark Overview
On Wednesday, January 15, 2025, a trademark application was filed for THE BACKSTORY BRAND WHEEL with the United States Patent and Trademark Office. The USPTO has given the THE BACKSTORY BRAND WHEEL trademark a serial number of 98965694. The federal status of this trademark filing is NEW APPLICATION - ASSIGNED TO EXAMINER as of Wednesday, June 25, 2025. This trademark is owned by INTEGRATED MARKETING COMPANY, LLC. The THE BACKSTORY BRAND WHEEL trademark is filed in the Advertising, Business and Retail Services, Computer & Software Products & Electrical & Scientific Products, and Education & Entertainment Services categories with the following description:
Coaching in the field of business and marketing; Educational services, namely, providing conducting developing, promoting and conducting classes, seminars, conferences, presentations, workshops in the fields of business and marketing and distribution of course and educational materials in connection therewith; Educational services, namely, conducting classes, seminars, conferences, presentations, and workshops in the field of business and education and distribution of course and educational materials in connection therewith.; Business education and training services, namely, developing customized in-company leadership and executive development programs, providing executive coaching services, and providing public and in-company keynote presentations to business leaders
Downloadable e-books in the field of business strategy and marketing; Downloadable educational materials, namely, printable instructional manuals, educational course materials, electronic books, templates for audiovisual presentations, and video recordings in the field of business strategy and marketing
Marketing services; Marketing consulting services relating to long-term business strategy development for non-profit organizations; Marketing consulting; Business marketing consulting services; Brand concept and brand development services for corporate and individual clients
General Information
| Serial Number | 98965694 |
| Word Mark | THE BACKSTORY BRAND WHEEL |
| Filing Date | Wednesday, January 15, 2025 |
| Status | 638 - NEW APPLICATION - ASSIGNED TO EXAMINER |
| Status Date | Wednesday, June 25, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Coaching in the field of business and marketing; Educational services, namely, providing conducting developing, promoting and conducting classes, seminars, conferences, presentations, workshops in the fields of business and marketing and distribution of course and educational materials in connection therewith; Educational services, namely, conducting classes, seminars, conferences, presentations, and workshops in the field of business and education and distribution of course and educational materials in connection therewith.; Business education and training services, namely, developing customized in-company leadership and executive development programs, providing executive coaching services, and providing public and in-company keynote presentations to business leaders |
| Goods and Services | Downloadable e-books in the field of business strategy and marketing; Downloadable educational materials, namely, printable instructional manuals, educational course materials, electronic books, templates for audiovisual presentations, and video recordings in the field of business strategy and marketing |
| Goods and Services | Marketing services; Marketing consulting services relating to long-term business strategy development for non-profit organizations; Marketing consulting; Business marketing consulting services; Brand concept and brand development services for corporate and individual clients |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, January 15, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, July 18, 2024 |
| First Use In Commerce Date | Thursday, July 18, 2024 |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, January 15, 2025 |
| Primary Code | 009 |
| First Use Anywhere Date | Thursday, July 18, 2024 |
| First Use In Commerce Date | Thursday, July 18, 2024 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, January 15, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, July 18, 2024 |
| First Use In Commerce Date | Thursday, July 18, 2024 |
Trademark Owner History
| Party Name | INTEGRATED MARKETING COMPANY, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Bountiful, UT 84010 |
Trademark Events
| Event Date | Event Description |
| Wednesday, January 15, 2025 | NEW APPLICATION ENTERED |
| Wednesday, January 15, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, January 16, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, June 25, 2025 | ASSIGNED TO EXAMINER |
