| Serial Number | 99048269 |
| Word Mark | THE APEX EXPERIENCE |
| Filing Date | Wednesday, February 19, 2025 |
| Status | 730 - FIRST EXTENSION - GRANTED |
| Status Date | Wednesday, December 10, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 13, 2025 |
| NOT AVAILABLE | "EXPERIENCE" |
| Goods and Services | Sales promotion in the field of finance and insurance products offered in connection with automobile dealerships sales; Arranging and conducting special events for business purposes in the field of finance and insurance products offered in connection with automobile dealerships sales; promoting the sale of goods and services of others by means of contests and incentive award programs in the field of finance and insurance products offered in connection with automobile dealerships sales |
| Goods and Services | Arranging and conducting of business training courses in the field of finance and insurance products offered in connection with automobile dealerships sales; leadership development training courses and professional sales training courses in the field of finance and insurance products offered in connection with automobile dealerships sales |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 19, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 19, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Ally Financial Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Detroit, MI 48226 |
| Party Name | Ally Financial Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Detroit, MI 48226 |
| Event Date | Event Description |
| Wednesday, February 19, 2025 | NEW APPLICATION ENTERED |
| Wednesday, February 19, 2025 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, February 19, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, March 21, 2025 | ASSIGNED TO EXAMINER |
| Monday, March 24, 2025 | NON-FINAL ACTION WRITTEN |
| Monday, March 24, 2025 | NON-FINAL ACTION E-MAILED |
| Monday, March 24, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, April 15, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, April 15, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, April 15, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, April 15, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, April 15, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, May 7, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, May 13, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 13, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 8, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, December 10, 2025 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, December 10, 2025 | SOU EXTENSION 1 FILED |
| Wednesday, December 10, 2025 | SOU EXTENSION 1 GRANTED |
| Thursday, December 11, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |