| Serial Number | 97374101 |
| Word Mark | THE AND ASSET |
| Filing Date | Thursday, April 21, 2022 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, September 12, 2023 |
| Registration Number | 7160845 |
| Registration Date | Tuesday, September 12, 2023 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, June 27, 2023 |
| Goods and Services | Educational services, namely, classes, workshops, courses, and instruction in the fields of finance, financial planning, insurance, and life insurance; Entertainment services, namely, providing podcasts in the fields of finance, financial planning, insurance, and life insurance; Entertainment services, namely, providing videos, films, and multimedia in the fields of finance, financial planning, insurance, and life insurance; Video, film, and multimedia production services |
| Goods and Services | Printed publications, namely, books, booklets, hand-outs, workbooks, brochures, teaching, and course materials in the field of finance, financial planning, insurance, and life insurance |
| Goods and Services | Financial analysis and research services; Financial information and evaluations; Financial information and advisory services; Financial advice; Financial research; Financial portfolio analysis services; Financial planning services; Providing on-line financial calculators; Strategic financial advisory services; Financial planning for retirement; Financial distribution planning for retirement; Wealth management services; Estate planning advisory and consultancy services; Financial advisory and consultancy services, namely, the creation of personalized strategies to achieve financial independence; Insurance advisory and consultancy services; Providing information and advice in the fields of finance, financial planning, insurance, and life insurance; Development and provision of insurance policies for others |
| Disclaimer with Predetermined Text | "ASSET" |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, April 27, 2022 |
| Primary Code | 016 |
| First Use Anywhere Date | Monday, October 1, 2018 |
| First Use In Commerce Date | Monday, October 1, 2018 |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, April 27, 2022 |
| Primary Code | 036 |
| First Use Anywhere Date | Monday, October 1, 2018 |
| First Use In Commerce Date | Monday, October 1, 2018 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, April 27, 2022 |
| Primary Code | 041 |
| First Use Anywhere Date | Monday, February 11, 2019 |
| First Use In Commerce Date | Monday, February 11, 2019 |
| Party Name | Better Wealth Solutions, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Plover, WI 54467 |
| Party Name | Better Wealth Solutions, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Plover, WI 54467 |
| Party Name | Better Wealth Solutions, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Plover, WI 54467 |
| Event Date | Event Description |
| Tuesday, September 12, 2023 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, September 12, 2023 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, June 27, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 27, 2023 | PUBLISHED FOR OPPOSITION |
| Wednesday, June 7, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, May 25, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, May 12, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, May 12, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, May 12, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, February 13, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, February 13, 2023 | NON-FINAL ACTION E-MAILED |
| Monday, February 13, 2023 | NON-FINAL ACTION WRITTEN |
| Wednesday, February 8, 2023 | ASSIGNED TO EXAMINER |
| Wednesday, April 27, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, April 25, 2022 | NEW APPLICATION ENTERED |