THAT'S SMART! Trademark

Trademark Overview


On Friday, April 17, 2020, a trademark application was filed for THAT'S SMART! with the United States Patent and Trademark Office. The USPTO has given the THAT'S SMART! trademark a serial number of 88876386. The federal status of this trademark filing is REGISTERED as of Tuesday, October 27, 2020. This trademark is owned by Hy-Vee, Inc.. The THAT'S SMART! trademark is filed in the Meat & Processed Food Products category with the following description:

Egg substitute; Processed nuts, namely, cashew pieces; Roasted nuts, namely, mixed nuts; Tomato paste
that's smart!

General Information


Serial Number88876386
Word MarkTHAT'S SMART!
Filing DateFriday, April 17, 2020
Status700 - REGISTERED
Status DateTuesday, October 27, 2020
Registration Number6185191
Registration DateTuesday, October 27, 2020
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, August 11, 2020

Trademark Statements


Goods and ServicesEgg substitute; Processed nuts, namely, cashew pieces; Roasted nuts, namely, mixed nuts; Tomato paste
Pseudo MarkTHAT IS SMART

Classification Information


International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status Code6 - Active
Class Status DateMonday, April 27, 2020
Primary Code029
First Use Anywhere DateThursday, October 31, 2019
First Use In Commerce DateThursday, October 31, 2019

Trademark Owner History


Party NameHy-Vee, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Party NameHy-Vee, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Party NameHy-Vee, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressWest Des Moines, IA 50266

Trademark Events


Event DateEvent Description
Tuesday, April 21, 2020NEW APPLICATION ENTERED
Monday, April 27, 2020NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, June 30, 2020ASSIGNED TO EXAMINER
Thursday, July 2, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, July 22, 2020NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, August 11, 2020PUBLISHED FOR OPPOSITION
Tuesday, August 11, 2020OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 27, 2020REGISTERED-PRINCIPAL REGISTER
Wednesday, October 20, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, October 20, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, October 20, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, March 21, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, March 21, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, March 21, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, March 21, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, March 21, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, March 21, 2024TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Monday, October 27, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED