TEQUILA 100% DE AGAVE SAN JOSE DEL REFUGIO TEQUILA HERRADURA ORIGINAL 100% DE AGAVE FROM THE VILLAGE OF AMATITAN JAL. ESTATE BOTTLED EST. 1870 CH Trademark

Trademark Overview

On Thursday, October 1, 2009, a trademark application was filed for TEQUILA 100% DE AGAVE SAN JOSE DEL REFUGIO TEQUILA HERRADURA ORIGINAL 100% DE AGAVE FROM THE VILLAGE OF AMATITAN JAL. ESTATE BOTTLED EST. 1870 CH with the United States Patent and Trademark Office. The USPTO has given the TEQUILA 100% DE AGAVE SAN JOSE DEL REFUGIO TEQUILA HERRADURA ORIGINAL 100% DE AGAVE FROM THE VILLAGE OF AMATITAN JAL. ESTATE BOTTLED EST. 1870 CH trademark a serial number of 77839141. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, October 10, 2025. This trademark is owned by Brown-Forman Corporation. The TEQUILA 100% DE AGAVE SAN JOSE DEL REFUGIO TEQUILA HERRADURA ORIGINAL 100% DE AGAVE FROM THE VILLAGE OF AMATITAN JAL. ESTATE BOTTLED EST. 1870 CH trademark is filed in the Wines & Spirits category with the following description:

Distilled spirits, namely, blue agave liquor
tequila 100% de agave san jose del refugio tequila herradura original 100% de agave from the village of amatitan jal. estate bottled est. 1870 ch

General Information

Serial Number77839141
Word MarkTEQUILA 100% DE AGAVE SAN JOSE DEL REFUGIO TEQUILA HERRADURA ORIGINAL 100% DE AGAVE FROM THE VILLAGE OF AMATITAN JAL. ESTATE BOTTLED EST. 1870 CH
Filing DateThursday, October 1, 2009
Status710 - CANCELLED - SECTION 8
Status DateFriday, October 10, 2025
Registration Number5705691
Registration DateTuesday, March 26, 2019
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, January 8, 2019

Trademark Statements

Indication of Colors claimedColor is not claimed as a feature of the mark.
NOT AVAILABLE"TEQUILA, ORIGINAL, TEQUILA 100% DE AGAVE, 100% DE AGAVE, FROM THE VILLAGE OF AMATITAN, JAL., ESTATE BOTTLED, AND EST. 1870"
Translation of Words in MarkThe English translation of "HERRADURA" in the mark is "HORSESHOE" and the English translation of "SAN JOSE DEL REFUGIO" in the mark is "SAINT JOSEPH OF THE REFUGE".
Goods and ServicesDistilled spirits, namely, blue agave liquor
Description of MarkThe mark consists of a horseshoe surrounded by a rectangular border with the words "SAN JOSE DEL REFUGIO TEQUILA HERRADURA ORIGINAL 100% DE AGAVE FROM THE VILLAGE OF AMATITAN JAL. ESTATE BOTTLED EST. 1870" imprinted on the horseshoe separated by small leaf-shaped decorative elements and the words "TEQUILA 100% DE AGAVE" appearing above the horseshoe, and the highly stylized letters "CH" appearing in the opening of the horseshoe.

Classification Information

International Class033 - Alcoholic beverages (except beers).
US Class Codes047, 049
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, October 10, 2025
Primary Code033
First Use Anywhere DateMonday, May 4, 2009
First Use In Commerce DateMonday, May 4, 2009

Trademark Owner History

Party NameBrown-Forman Corporation
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressLouisville, KY 40210
Party NameBrown-Forman Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLouisville, KY 40210
Party NameBrown-Forman Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLouisville, KY 40210

Trademark Events

Event DateEvent Description
Monday, October 5, 2009NEW APPLICATION ENTERED
Friday, October 9, 2009NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, October 10, 2009NOTICE OF DESIGN SEARCH CODE MAILED
Wednesday, October 14, 2009ASSIGNED TO EXAMINER
Saturday, October 17, 2009NON-FINAL ACTION WRITTEN
Saturday, October 17, 2009NON-FINAL ACTION E-MAILED
Saturday, October 17, 2009NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, April 5, 2010EXAMINERS AMENDMENT -WRITTEN
Monday, April 5, 2010EXAMINERS AMENDMENT E-MAILED
Monday, April 5, 2010NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, April 5, 2010EXAMINER'S AMENDMENT ENTERED
Friday, April 9, 2010SUSPENSION LETTER WRITTEN
Friday, April 9, 2010LETTER OF SUSPENSION E-MAILED
Friday, April 9, 2010NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Thursday, October 14, 2010ASSIGNED TO LIE
Thursday, October 14, 2010REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Thursday, April 14, 2011REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Friday, October 14, 2011REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Tuesday, November 15, 2011TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, November 15, 2011ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, April 16, 2012REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Monday, October 22, 2012REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Monday, April 22, 2013REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Monday, October 28, 2013REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Monday, May 5, 2014REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Monday, November 10, 2014REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Thursday, May 14, 2015REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Wednesday, November 18, 2015REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Wednesday, May 18, 2016REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Thursday, August 25, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, August 25, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Saturday, November 19, 2016REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Tuesday, May 23, 2017REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Wednesday, November 29, 2017NON-FINAL ACTION WRITTEN
Wednesday, November 29, 2017NON-FINAL ACTION E-MAILED
Wednesday, November 29, 2017NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, December 5, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, December 5, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, January 24, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, January 24, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, May 29, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, May 29, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, May 30, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Thursday, June 7, 2018NON-FINAL ACTION WRITTEN
Thursday, June 7, 2018NON-FINAL ACTION E-MAILED
Thursday, June 7, 2018NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, November 29, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, November 29, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, November 30, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Saturday, December 1, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, December 19, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, January 8, 2019PUBLISHED FOR OPPOSITION
Tuesday, January 8, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 26, 2019REGISTERED-PRINCIPAL REGISTER
Tuesday, March 26, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Friday, October 10, 2025CANCELLED SEC. 8 (6-YR)

Related Keywords

tequila agave amatitan bottled village estate original jose refugio herradura liquor blue namely spirits distilled