Goods and Services | Communication software for providing access to the Internet; Communications software for connecting for connecting consumer brand signalling where people need to tap their smartphone in order to activate a Near Field Communications (RFID based technology for smartphones) connection between the consumers phone and the NFC chip placed behind the Tapit symbol. The experience for the user is they tap the Tapit symbol and their phone is connected to Tapit servers via the phone's internet connectivity and the user gets a digital experience on their phone (video, msite, wsite, competitions, promotions, app downloads, mcommerce, maps); Computer application software for mobile phones, namely, software for for connecting consumer brand signalling where people need to tap their smartphone in order to activate a Near Field Communications (RFID based technology for smartphones) connection between the consumers phone and the NFC chip placed behind the Tapit symbol. The experience for the user is they tap the Tapit symbol and their phone is connected to Tapit servers via the phone's internet connectivity and the user gets a digital experience on their phone (video, msite, wsite, competitions, promotions, app downloads, mcommerce, maps); Computer application software for MOBILE DEVICES, namely, software for for connecting consumer brand signalling where people need to tap their smartphone in order to activate a Near Field Communications (RFID based technology for smartphones) connection between the consumers phone and the NFC chip placed behind the Tapit symbol. The experience for the user is they tap the Tapit symbol and their phone is connected to Tapit servers via the phone's internet connectivity and the user gets a digital experience on their phone (video, msite, wsite, competitions, promotions, app downloads, mcommerce, maps); Computer e-commerce software to allow users to perform electronic business transactions via a global computer network; Computer software for for connecting consumer brand signalling where people need to tap their smartphone in order to activate a Near Field Communications (RFID based technology for smartphones) connection between the consumers phone and the NFC chip placed behind the Tapit symbol. The experience for the user is they tap the Tapit symbol and their phone is connected to Tapit servers via the phone's internet connectivity and the user gets a digital experience on their phone (video, msite, wsite, competitions, promotions, app downloads, mcommerce, maps) and instructional user guides sold as a unit |