TAKE THE LEAD Trademark

Trademark Overview


On Wednesday, October 17, 2018, a trademark application was filed for TAKE THE LEAD with the United States Patent and Trademark Office. The USPTO has given the TAKE THE LEAD trademark a serial number of 88158080. The federal status of this trademark filing is ABANDONED - NO STATEMENT OF USE FILED as of Monday, June 13, 2022. This trademark is owned by AdRoll, Inc.. The TAKE THE LEAD trademark is filed in the Advertising, Business and Retail Services category with the following description:

Advertising, marketing and promotion services; Internet advertising and internet marketing services; Advertising and marketing services for mobile computing devices and mobile telephones; Banner and display advertising; Advertising targeting and retargeting services, namely, using multiple data sources and analytic tools to deliver personalized advertisements and targeted marketing to consumers based on Internet browsing and consumption habits; Media planning, namely, advising clients regarding advertising and marketing strategies on the internet, on mobile computing devices and on mobile telephones; Design and implementation of advertising and marketing on the internet, mobile computing devices, and mobile telephones; Advertising and marketing services for social media, internet search engines, customer relationship management platforms, inquiry marketing, internet marketing, blogs and other forms of passive, sharable or viral communications channels; Providing data and other analytic...
take the lead

General Information


Serial Number88158080
Word MarkTAKE THE LEAD
Filing DateWednesday, October 17, 2018
Status606 - ABANDONED - NO STATEMENT OF USE FILED
Status DateMonday, June 13, 2022
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 12, 2019

Trademark Statements


Goods and ServicesAdvertising, marketing and promotion services; Internet advertising and internet marketing services; Advertising and marketing services for mobile computing devices and mobile telephones; Banner and display advertising; Advertising targeting and retargeting services, namely, using multiple data sources and analytic tools to deliver personalized advertisements and targeted marketing to consumers based on Internet browsing and consumption habits; Media planning, namely, advising clients regarding advertising and marketing strategies on the internet, on mobile computing devices and on mobile telephones; Design and implementation of advertising and marketing on the internet, mobile computing devices, and mobile telephones; Advertising and marketing services for social media, internet search engines, customer relationship management platforms, inquiry marketing, internet marketing, blogs and other forms of passive, sharable or viral communications channels; Providing data and other analytic information relating to marketing, advertising, advertising retargeting and advertising campaigns; Dissemination of advertising for others via an online communications network on the internet and via email; Providing analytics and insights about consumer internet usage and consumer web browsing for marketing and advertising purposes

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateSaturday, October 27, 2018
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameNEXTROLL, INC.
Party Type21 - New Owner After Publication
Legal Entity Type03 - Corporation
AddressSAN FRANCISCO, CA 94110

Party NameAdRoll, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94110

Party NameAdRoll, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSan Francisco, CA 94110

Trademark Events


Event DateEvent Description
Wednesday, August 10, 2022ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Monday, June 13, 2022ABANDONMENT NOTICE E-MAILED - NO USE STATEMENT FILED
Monday, June 13, 2022ABANDONMENT - NO USE STATEMENT FILED
Friday, September 10, 2021NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, September 9, 2021SOU EXTENSION 5 GRANTED
Wednesday, September 1, 2021SOU EXTENSION 5 FILED
Thursday, September 9, 2021CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, September 1, 2021SOU TEAS EXTENSION RECEIVED
Thursday, May 6, 2021NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, May 4, 2021SOU EXTENSION 4 GRANTED
Tuesday, May 4, 2021SOU EXTENSION 4 FILED
Tuesday, May 4, 2021SOU TEAS EXTENSION RECEIVED
Thursday, September 3, 2020NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, September 1, 2020SOU EXTENSION 3 GRANTED
Tuesday, September 1, 2020SOU EXTENSION 3 FILED
Tuesday, September 1, 2020SOU TEAS EXTENSION RECEIVED
Friday, May 1, 2020NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, April 29, 2020SOU EXTENSION 2 GRANTED
Wednesday, April 29, 2020SOU EXTENSION 2 FILED
Wednesday, April 29, 2020SOU TEAS EXTENSION RECEIVED
Wednesday, April 22, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, October 29, 2019NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, October 25, 2019SOU EXTENSION 1 GRANTED
Friday, October 25, 2019SOU EXTENSION 1 FILED
Friday, October 25, 2019SOU TEAS EXTENSION RECEIVED
Tuesday, May 7, 2019NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, March 12, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 12, 2019PUBLISHED FOR OPPOSITION
Wednesday, February 20, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Wednesday, February 6, 2019LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, February 5, 2019ASSIGNED TO LIE
Tuesday, January 22, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, January 22, 2019EXAMINER'S AMENDMENT ENTERED
Tuesday, January 22, 2019NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, January 22, 2019EXAMINERS AMENDMENT E-MAILED
Tuesday, January 22, 2019EXAMINERS AMENDMENT -WRITTEN
Wednesday, January 16, 2019ASSIGNED TO EXAMINER
Saturday, October 27, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, October 20, 2018NEW APPLICATION ENTERED