| Serial Number | 85588089 |
| Word Mark | SYW MAX |
| Filing Date | Tuesday, April 3, 2012 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, August 21, 2020 |
| Registration Number | 4467083 |
| Registration Date | Tuesday, January 14, 2014 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 21, 2012 |
| Goods and Services | Customer loyalty program services featuring rewards in the form of discounted products, services and shipping services; retail services, namely, administration of a rewards program for enabling participants to obtain discounts on products, services and shipping services; retail department store and online retail department store services |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, August 21, 2020 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, May 9, 2012 |
| First Use In Commerce Date | Wednesday, May 9, 2012 |
| Party Name | TRANSFORM SR BRANDS LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | HOFFMAN ESTATES, IL 60179 |
| Party Name | Sears Brands, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Hoffman Estates, IL 60179 |
| Party Name | Sears Brands, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Hoffman Estates, IL 60179 |
| Party Name | Sears Brands, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Hoffman Estates, IL 60179 |
| Event Date | Event Description |
| Friday, August 21, 2020 | CANCELLED SEC. 8 (6-YR) |
| Wednesday, April 17, 2019 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, January 14, 2019 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, January 14, 2014 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, December 11, 2013 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, December 10, 2013 | LAW OFFICE REGISTRATION REVIEW COMPLETED |
| Sunday, December 8, 2013 | ASSIGNED TO LIE |
| Friday, November 15, 2013 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Friday, October 25, 2013 | STATEMENT OF USE PROCESSING COMPLETE |
| Thursday, October 10, 2013 | USE AMENDMENT FILED |
| Thursday, October 10, 2013 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, May 9, 2013 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, May 8, 2013 | EXTENSION 1 GRANTED |
| Tuesday, April 16, 2013 | EXTENSION 1 FILED |
| Wednesday, May 8, 2013 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, April 16, 2013 | TEAS EXTENSION RECEIVED |
| Tuesday, April 16, 2013 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, October 16, 2012 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, August 21, 2012 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 21, 2012 | PUBLISHED FOR OPPOSITION |
| Wednesday, August 1, 2012 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Monday, July 16, 2012 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, July 16, 2012 | ASSIGNED TO EXAMINER |
| Thursday, May 31, 2012 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, May 31, 2012 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, April 11, 2012 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Friday, April 6, 2012 | NEW APPLICATION ENTERED IN TRAM |