SWOON Trademark
Trademark Overview
On Tuesday, July 25, 2023, a trademark application was filed for SWOON with the United States Patent and Trademark Office. The USPTO has given the SWOON trademark a serial number of 98100909. The federal status of this trademark filing is RESPONSE AFTER NON-FINAL ACTION - ENTERED as of Tuesday, March 10, 2026. This trademark is owned by Swoon Editions Ltd. The SWOON trademark is filed in the Hand Tool Products, Computer & Software Products & Electrical & Scientific Products, Environmental Control Instrument Products, Non-Metallic Building Material Products, Furniture Products, Houseware & Glass Products, Fabrics & Textile Products, Floor Covering Products, Advertising, and Business and Retail Services categories with the following description:
Lighting, namely, fitted ceiling lights, table lamps, floor lamps, pendants, string lights; lightbulbs; light shades; pendant lamps; chandelier pendants; wall lights; ceiling light fittings; table lamps; desk lamps; garden lights; outdoor lighting, namely, solar lights, string lights, paver lights; none of the aforesaid for bathroom or sanitary facilities
Carpets, rugs, mats and matting, namely, fitted carpets, door mats, bath mats, floor mats; linoleum; carpet runners; floor runners; non-textile wall hangings; wallpaper; none of the aforesaid for bathroom or sanitary facilities
Textiles, woven and textile goods, namely, throws, bath and hand towels; bed and table covers of textile; blankets namely, bed blankets, sofa blankets, pet blankets; towels; household linen; table linen of textile; tea-towels; bed linen, quilts, pillowcases, bed sheets, sleeping bags; duvet covers, cushion covers, bed covers, throws, mattress covers; bedspreads; table cloths, not of paper; traveling rugs; napkins, namely, table napkins of textile; table runners of textile; oil cloth, for use as table cloths; drink coasters, namely, cloth coasters; textile place mats; bath linen; lining fabric for footwear; textile handkerchiefs, textile face towels, textile bath towels, textile hand towels; upholstery fabrics; linings, namely, textile used as lining for clothing; textile, namely, textile used as lining for clothing; loose covers for furniture in the nature of unfitted fabric covers for crib rails and furniture; furnishing fabrics, textile wall hangings, curtains, cotton fabrics, made t...
Downloadable computer software and downloadable mobile software applications to enable online shopping, particularly, downloadable software applications for mobile devices, wireless devices, and cloud computing services; downloadable electronic publications in the nature of brochures, lookbooks, catalogues in the field of homeware, furniture and interior design
Wholesale and retail store services featuring food preparation implements, kitchen knives and cutting implements, cutlery, canteens of cutlery, can openers, scissors, gardening tools, hand operated, lighting, lamps, lightbulbs, light shades, pendant lamps, chandelier pendants, wall lights, light fittings, table lamps, desk lamps, garden lights, outdoor lighting, light fittings, furniture, mirrors, picture frames; Wholesale and retail store services featuring outdoor and garden furniture, shelving, trolleys, storage furniture, household or kitchen utensils and containers, cookware and tableware, glassware, porcelain and earthenware, dinnerware, crockery, vases, jugs; Wholesale and retail store services featuring bed linen and blankets, quilts, pillowcases, sheets, sleeping bags, throws, mattress covers, bedspreads, bath linen, towels, cushion covers, kitchen linens, household and table linens, travelling rugs, napkins, table runners, handkerchiefs, fabrics, upholstery fabrics, loose cov...
Food preparation implements in the nature of hand-operated kitchen appliance for dicing, slicing and chopping food; kitchen knives and cutting implements in the nature of knife block and set; cutlery, namely, tablespoons in the nature of measuring spoons, forks, teaspoons in the nature of measuring spoons, knives, cheese knife set; canteens of cutlery in the nature of wooden boxes specially adapted for carrying cutlery; can openers, namely, non-electric can openers; scissors
Materials for covering existing floors, namely, vinyl floor tiles, not of metal and wooden floor planks in the nature of wooden floor boards
Furniture, namely, wooden, metal, rattan and marble furniture; Indoor blinds; mirrors; picture frames; chairs; sofas; armchairs; chaise lounges; benches; stools; ottomans; footstools; pouf ottomans in the nature of leather pouffes, fabric pouffes; Japanese floor cushions; dog beds; dining chairs; beds; bed headboards; bed frames; sofa beds; mattresses; chest of drawers; tables; bedside tables; consoles tables; sideboards; coffee tables; dining tables; desks; bookcases; cabinets; cupboards; storage furniture in the nature of shoe racks, chests, ottomans, coat racks, sideboards, cabinets, wardrobes, chest of drawers, plastic shipping and storage boxes, television stands, bar cabinets; shelving, namely, wall shelves, floor standing shelves; shelving units; media storage and display units, namely, wall frame for the display of media storage containers; serving trolleys; furniture chests; toy boxes being furniture; chests for toys; outdoor furniture; garden furniture namely, wooden furnitur...
Household or kitchen utensils and containers, namely, kitchen tongs, kitchen utensil holders, coffee and tea containers, spice containers and pots, ice buckets, cocktail shakers, cocktail making kits; serving spoons; cookware and tableware, namely, salt and pepper shakers, chopping boards for kitchen use, pot stands made of wood, pot stands made of metal, pot stands made of marble, kitchen utensil holders, wine glasses, cocktail glasses, tumbler glasses; non-electric cookware namely, pots, pans, serving dishes; beverage glassware; figures of porcelain, earthenware; dinnerware; crockery, namely, pots, dishes, drinking cups and saucers, bowls, serving bowls and trays; vases; bowls; dishes; jugs; plates; none of the aforesaid for bathroom or sanitary facilities
General Information
| Serial Number | 98100909 |
| Word Mark | SWOON |
| Filing Date | Tuesday, July 25, 2023 |
| Status | 661 - RESPONSE AFTER NON-FINAL ACTION - ENTERED |
| Status Date | Tuesday, March 10, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Lighting, namely, fitted ceiling lights, table lamps, floor lamps, pendants, string lights; lightbulbs; light shades; pendant lamps; chandelier pendants; wall lights; ceiling light fittings; table lamps; desk lamps; garden lights; outdoor lighting, namely, solar lights, string lights, paver lights; none of the aforesaid for bathroom or sanitary facilities |
| Goods and Services | Carpets, rugs, mats and matting, namely, fitted carpets, door mats, bath mats, floor mats; linoleum; carpet runners; floor runners; non-textile wall hangings; wallpaper; none of the aforesaid for bathroom or sanitary facilities |
| Goods and Services | Textiles, woven and textile goods, namely, throws, bath and hand towels; bed and table covers of textile; blankets namely, bed blankets, sofa blankets, pet blankets; towels; household linen; table linen of textile; tea-towels; bed linen, quilts, pillowcases, bed sheets, sleeping bags; duvet covers, cushion covers, bed covers, throws, mattress covers; bedspreads; table cloths, not of paper; traveling rugs; napkins, namely, table napkins of textile; table runners of textile; oil cloth, for use as table cloths; drink coasters, namely, cloth coasters; textile place mats; bath linen; lining fabric for footwear; textile handkerchiefs, textile face towels, textile bath towels, textile hand towels; upholstery fabrics; linings, namely, textile used as lining for clothing; textile, namely, textile used as lining for clothing; loose covers for furniture in the nature of unfitted fabric covers for crib rails and furniture; furnishing fabrics, textile wall hangings, curtains, cotton fabrics, made to measure curtains, ready to hang curtains blinds; silk fabric; crepe cloth; chiffon fabric; linen being fabric; none of the aforesaid for bathroom or sanitary facilities |
| Goods and Services | Downloadable computer software and downloadable mobile software applications to enable online shopping, particularly, downloadable software applications for mobile devices, wireless devices, and cloud computing services; downloadable electronic publications in the nature of brochures, lookbooks, catalogues in the field of homeware, furniture and interior design |
| Goods and Services | Wholesale and retail store services featuring food preparation implements, kitchen knives and cutting implements, cutlery, canteens of cutlery, can openers, scissors, gardening tools, hand operated, lighting, lamps, lightbulbs, light shades, pendant lamps, chandelier pendants, wall lights, light fittings, table lamps, desk lamps, garden lights, outdoor lighting, light fittings, furniture, mirrors, picture frames; Wholesale and retail store services featuring outdoor and garden furniture, shelving, trolleys, storage furniture, household or kitchen utensils and containers, cookware and tableware, glassware, porcelain and earthenware, dinnerware, crockery, vases, jugs; Wholesale and retail store services featuring bed linen and blankets, quilts, pillowcases, sheets, sleeping bags, throws, mattress covers, bedspreads, bath linen, towels, cushion covers, kitchen linens, household and table linens, travelling rugs, napkins, table runners, handkerchiefs, fabrics, upholstery fabrics, loose covers for furniture, wall hanging, curtains, blinds, rugs, mats, wallpaper, provided via retail stores, mail order and online retail store services; advertising services; business administration |
| Goods and Services | Food preparation implements in the nature of hand-operated kitchen appliance for dicing, slicing and chopping food; kitchen knives and cutting implements in the nature of knife block and set; cutlery, namely, tablespoons in the nature of measuring spoons, forks, teaspoons in the nature of measuring spoons, knives, cheese knife set; canteens of cutlery in the nature of wooden boxes specially adapted for carrying cutlery; can openers, namely, non-electric can openers; scissors |
| Goods and Services | Materials for covering existing floors, namely, vinyl floor tiles, not of metal and wooden floor planks in the nature of wooden floor boards |
| Goods and Services | Furniture, namely, wooden, metal, rattan and marble furniture; Indoor blinds; mirrors; picture frames; chairs; sofas; armchairs; chaise lounges; benches; stools; ottomans; footstools; pouf ottomans in the nature of leather pouffes, fabric pouffes; Japanese floor cushions; dog beds; dining chairs; beds; bed headboards; bed frames; sofa beds; mattresses; chest of drawers; tables; bedside tables; consoles tables; sideboards; coffee tables; dining tables; desks; bookcases; cabinets; cupboards; storage furniture in the nature of shoe racks, chests, ottomans, coat racks, sideboards, cabinets, wardrobes, chest of drawers, plastic shipping and storage boxes, television stands, bar cabinets; shelving, namely, wall shelves, floor standing shelves; shelving units; media storage and display units, namely, wall frame for the display of media storage containers; serving trolleys; furniture chests; toy boxes being furniture; chests for toys; outdoor furniture; garden furniture namely, wooden furniture sofas, chairs, tables, bistro metal furniture, plastic furniture; none of the aforesaid for bathroom or sanitary facilities |
| Goods and Services | Household or kitchen utensils and containers, namely, kitchen tongs, kitchen utensil holders, coffee and tea containers, spice containers and pots, ice buckets, cocktail shakers, cocktail making kits; serving spoons; cookware and tableware, namely, salt and pepper shakers, chopping boards for kitchen use, pot stands made of wood, pot stands made of metal, pot stands made of marble, kitchen utensil holders, wine glasses, cocktail glasses, tumbler glasses; non-electric cookware namely, pots, pans, serving dishes; beverage glassware; figures of porcelain, earthenware; dinnerware; crockery, namely, pots, dishes, drinking cups and saucers, bowls, serving bowls and trays; vases; bowls; dishes; jugs; plates; none of the aforesaid for bathroom or sanitary facilities |
Classification Information
| International Class | 008 - Hand tools and implements (hand-operated); cutlery; side arms; razors. |
| US Class Codes | 023, 028, 044 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 23, 2023 |
| Primary Code | 008 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 23, 2023 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 011 - Apparatus for lighting, heating, steam generating, cooking, refrigerating, drying, ventilating, water supply, and sanitary purposes. |
| US Class Codes | 013, 021, 023, 024, 031, 034 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 23, 2023 |
| Primary Code | 011 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 019 - Building materials (non-metallic); nonmetallic rigid pipes for building; asphalt, pitch and bitumen; nonmetallic transportable buildings; monuments, not of metal. |
| US Class Codes | 001, 012, 033, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, March 10, 2026 |
| Primary Code | 019 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics. |
| US Class Codes | 002, 013, 022, 025, 032, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 23, 2023 |
| Primary Code | 020 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 23, 2023 |
| Primary Code | 021 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 024 - Textiles and textile goods, not included in other classes; beds and table covers. |
| US Class Codes | 042, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 23, 2023 |
| Primary Code | 024 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 027 - Carpets, rugs, mats and matting, linoleum and other materials for covering existing floors; wall hangings (non-textile). |
| US Class Codes | 019, 020, 037, 042, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 23, 2023 |
| Primary Code | 027 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 23, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Swoon Editions Ltd |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 24 - NOT AVAILABLE |
| Address | London WC2A2JR
GB |
Trademark Events
| Event Date | Event Description |
| Friday, July 28, 2023 | NEW APPLICATION ENTERED |
| Wednesday, August 23, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, March 27, 2024 | ASSIGNED TO EXAMINER |
| Friday, March 29, 2024 | NON-FINAL ACTION WRITTEN |
| Friday, March 29, 2024 | NON-FINAL ACTION E-MAILED |
| Friday, March 29, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, May 23, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, May 23, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, May 23, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Sunday, May 26, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, June 11, 2024 | WITHDRAWN FROM PUB - OG REVIEW QUERY |
| Tuesday, July 9, 2024 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Tuesday, December 17, 2024 | NON-FINAL ACTION WRITTEN |
| Tuesday, December 17, 2024 | NON-FINAL ACTION E-MAILED |
| Tuesday, December 17, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, March 14, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, March 14, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, March 14, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, April 25, 2025 | ASSIGNED TO EXAMINER |
| Thursday, October 23, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, December 10, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, December 10, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, December 10, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, December 10, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, December 10, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, December 30, 2025 | WITHDRAWN FROM PUB - OG REVIEW QUERY |
| Tuesday, January 6, 2026 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Friday, January 9, 2026 | NON-FINAL ACTION WRITTEN |
| Friday, January 9, 2026 | NON-FINAL ACTION E-MAILED |
| Friday, January 9, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, March 10, 2026 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, March 10, 2026 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, March 10, 2026 | TEAS/EMAIL CORRESPONDENCE ENTERED |
