SWOON Trademark

Trademark Overview


On Friday, February 11, 2011, a trademark application was filed for SWOON with the United States Patent and Trademark Office. The USPTO has given the SWOON trademark a serial number of 85240316. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, July 12, 2024. This trademark is owned by Hatch Beauty, LLC. The SWOON trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Aromatic body care products, namely, body lotion, [ cuticle cream, ]shampoo, conditioner, [ non-medicated lip balm, and non-medicated foot cream; ]Body and beauty care cosmetics; Cosmetic preparations for body care; Cosmetic preparations for skin care; Cosmetic preparations for skin renewal; Fragranced face care preparations, namely, facial moisturizers; Fragranced skin care preparations, namely, skin moisturizers
swoon

General Information


Serial Number85240316
Word MarkSWOON
Filing DateFriday, February 11, 2011
Status800 - REGISTERED AND RENEWED
Status DateFriday, July 12, 2024
Registration Number4617818
Registration DateTuesday, October 7, 2014
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 21, 2011

Trademark Statements


Goods and ServicesAromatic body care products, namely, body lotion, [ cuticle cream, ]shampoo, conditioner, [ non-medicated lip balm, and non-medicated foot cream; ]Body and beauty care cosmetics; Cosmetic preparations for body care; Cosmetic preparations for skin care; Cosmetic preparations for skin renewal; Fragranced face care preparations, namely, facial moisturizers; Fragranced skin care preparations, namely, skin moisturizers

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateWednesday, February 16, 2011
Primary Code003
First Use Anywhere DateFriday, July 18, 2014
First Use In Commerce DateFriday, July 18, 2014

Trademark Owner History


Party NameTHE CENTER BRANDS LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressLas Vegas, NV 89145

Party NameHATCHBEAUTY AGENCY, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressLOS ANGELES, CA 90064

Party NameHATCHBEAUTY AGENCY, LLC
Party Type21 - New Owner After Publication
Legal Entity Type16 - Limited Liability Company
AddressLOS ANGELES, CA 90064

Party NameHatch Beauty, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressSanta Monica, CA 90404

Party NameHatch Beauty, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressSanta Monica, CA 90404

Trademark Events


Event DateEvent Description
Tuesday, February 15, 2011NEW APPLICATION ENTERED
Wednesday, February 16, 2011NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, May 12, 2011ASSIGNED TO EXAMINER
Thursday, May 12, 2011APPROVED FOR PUB - PRINCIPAL REGISTER
Monday, June 20, 2011TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, June 20, 2011ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, June 21, 2011PUBLISHED FOR OPPOSITION
Tuesday, June 21, 2011OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, August 16, 2011NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, November 14, 2011TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, February 9, 2012SOU TEAS EXTENSION RECEIVED
Thursday, February 9, 2012SOU EXTENSION 1 FILED
Wednesday, March 7, 2012CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, March 7, 2012SOU EXTENSION 1 GRANTED
Thursday, March 8, 2012NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, August 16, 2012SOU EXTENSION 2 FILED
Wednesday, September 12, 2012TEAS PETITION TO REVIVE RECEIVED
Wednesday, September 12, 2012PETITION TO REVIVE-GRANTED
Wednesday, September 12, 2012SOU EXTENSION RECEIVED WITH TEAS PETITION
Wednesday, September 12, 2012SOU EXTENSION 2 GRANTED
Wednesday, September 12, 2012NOTICE OF REVIVAL - E-MAILED
Thursday, September 13, 2012NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, January 29, 2013SOU TEAS EXTENSION RECEIVED
Tuesday, January 29, 2013SOU EXTENSION 3 FILED
Monday, February 4, 2013SOU EXTENSION 3 GRANTED
Tuesday, February 5, 2013NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, July 24, 2013SOU TEAS EXTENSION RECEIVED
Wednesday, July 24, 2013SOU EXTENSION 4 FILED
Wednesday, August 7, 2013SOU EXTENSION 4 GRANTED
Thursday, August 8, 2013NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, February 14, 2014SOU TEAS EXTENSION RECEIVED
Friday, February 14, 2014SOU EXTENSION 5 FILED
Tuesday, March 11, 2014SOU EXTENSION 5 GRANTED
Wednesday, March 12, 2014NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, June 25, 2014AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, August 1, 2014TEAS STATEMENT OF USE RECEIVED
Friday, September 5, 2014NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Friday, August 1, 2014USE AMENDMENT FILED
Tuesday, August 26, 2014STATEMENT OF USE PROCESSING COMPLETE
Thursday, September 4, 2014ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, October 7, 2014REGISTERED-PRINCIPAL REGISTER
Thursday, October 9, 2014TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, October 9, 2014ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, November 19, 2014CANCELLATION INSTITUTED NO. 999999
Wednesday, May 13, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, May 13, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, July 24, 2015CANCELLATION TERMINATED NO. 999999
Friday, July 24, 2015CANCELLATION DENIED NO. 999999
Friday, July 24, 2015TTAB RELEASE CASE TO TRADEMARKS
Friday, April 7, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, April 7, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, August 8, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, August 8, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, May 31, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, May 31, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, June 5, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, July 20, 2020POST REGISTRATION ACTION MAILED - SEC. 8 & 15
Thursday, August 29, 2019TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, August 29, 2019ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, October 7, 2019COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, July 13, 2020TEAS SECTION 8 & 15 RECEIVED
Monday, July 20, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, September 15, 2020TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Tuesday, August 4, 2020TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Friday, August 7, 2020POST REGISTRATION ACTION MAILED - SEC. 8 & 15
Tuesday, September 22, 2020REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, September 22, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Wednesday, October 14, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, October 14, 2020TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Wednesday, October 14, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, October 14, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, October 14, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, October 14, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, April 15, 2024TEAS SECTION 8 & 9 RECEIVED
Friday, July 12, 2024CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, July 12, 2024REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Saturday, October 7, 2023COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, July 12, 2024REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, July 12, 2024NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED