SWIRL Trademark
Trademark Overview
On Friday, January 3, 2025, a trademark application was filed for SWIRL with the United States Patent and Trademark Office. The USPTO has given the SWIRL trademark a serial number of 98935495. The federal status of this trademark filing is PUBLICATION/ISSUE REVIEW COMPLETE as of Wednesday, July 30, 2025. This trademark is owned by Penrose Hill, Limited. The SWIRL trademark is filed in the Advertising, Business and Retail Services category with the following description:
Administering a wine club by means of selecting wines based on consumer expectations and arranging periodic shipment to club members; On-line retail store services featuring alcohol beverage products
General Information
| Serial Number | 98935495 |
| Word Mark | SWIRL |
| Filing Date | Friday, January 3, 2025 |
| Status | 681 - PUBLICATION/ISSUE REVIEW COMPLETE |
| Status Date | Wednesday, July 30, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, August 19, 2025 |
Trademark Statements
| Description of Mark | The mark consists of the word “SWIRL” with the
initial letter "S" in a large, stylized script larger than the
remaining letters "WIRL" appearing to the right of the letter
"S". The black rectangle in the mark represents background matter only and is not claimed as a feature of the mark. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Administering a wine club by means of selecting wines based on consumer expectations and arranging periodic shipment to club members; On-line retail store services featuring alcohol beverage products |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, January 3, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, January 2, 2025 |
| First Use In Commerce Date | Thursday, January 2, 2025 |
Trademark Owner History
| Party Name | Penrose Hill, Limited |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Napa, CA 94558 |
Trademark Events
| Event Date | Event Description |
| Tuesday, June 3, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, June 23, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, January 3, 2025 | NEW APPLICATION ENTERED |
| Saturday, June 14, 2025 | ASSIGNED TO EXAMINER |
| Monday, June 23, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, June 23, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Monday, July 14, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 13, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Monday, June 23, 2025 | EXAMINERS AMENDMENT E-MAILED |
