SWIM Trademark

Trademark Overview


On Friday, April 13, 2018, a trademark application was filed for SWIM with the United States Patent and Trademark Office. The USPTO has given the SWIM trademark a serial number of 87876829. The federal status of this trademark filing is REGISTERED as of Tuesday, March 5, 2019. This trademark is owned by Strategic Practical Thinking, LLC. The SWIM trademark is filed in the Advertising, Business and Retail Services and Computer & Software Services & Scientific Services categories with the following description:

Marketing services, namely, for the goods and services of others; business management consulting services related to the marketing and promotion of the goods and services of others; marketing services, namely, preparation of strategies, budgets and plans for the goods and services of others, implementation of the strategies, budgets, and plans, and evaluation of performance, particularly marketing performance, of the strategies, budgets, and plans; marketing services, namely, promoting and marketing the goods and services of others through a disciplined process of client and customer related research to develop custom-developed content that offers focused, relevant information in the voice of the client's customer, and is customized for each specific media; marketing services, namely, the execution of integrated marketing programs across all platforms, both digital and physical, for the goods and services of others; marketing services, namely, preparation of sales and marketing strateg...

Creative services, namely, graphic design service for the goods and services of others; designing and developing websites for others for marketing purposes; project management consulting service utilizing techniques such as quality functional deployment, namely, new product design, development, and testing; quality management consulting service, namely, developing quality control and continuous process improvement using quality assurance strategies, namely, Kanban, Six Sigma, Agile, Scrum, and 5-Whys; creative services, namely, graphic design services for the generation of sales and marketing assets, digital and physical; creative services, namely, digital and physical graphic design service, consisting of designing sales materials, brochures, line cards flyers, and product catalogs, tradeshow materials, banners, booths, and invitations, magazines, booklets, journals, postcards, direct mail items, infographics, emails, websites, advertising, logos, branding collateral, digital assets, ...
swim

General Information


Serial Number87876829
Word MarkSWIM
Filing DateFriday, April 13, 2018
Status700 - REGISTERED
Status DateTuesday, March 5, 2019
Registration Number5689075
Registration DateTuesday, March 5, 2019
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 18, 2018

Trademark Statements


Pseudo MarkSTRATEGY WITH IMPLEMENTATION MEASUREMENT
Goods and ServicesMarketing services, namely, for the goods and services of others; business management consulting services related to the marketing and promotion of the goods and services of others; marketing services, namely, preparation of strategies, budgets and plans for the goods and services of others, implementation of the strategies, budgets, and plans, and evaluation of performance, particularly marketing performance, of the strategies, budgets, and plans; marketing services, namely, promoting and marketing the goods and services of others through a disciplined process of client and customer related research to develop custom-developed content that offers focused, relevant information in the voice of the client's customer, and is customized for each specific media; marketing services, namely, the execution of integrated marketing programs across all platforms, both digital and physical, for the goods and services of others; marketing services, namely, preparation of sales and marketing strategies, consisting of product portfolio development strategies, competitor and market analysis, design of marketing budgets and plans, defining target market segmentation, estimating market size, determining and analyzing internal strengths and weakness, and developing sales strategies for the goods and services of others; marketing services, namely, outsourced marketing management services, consisting of development and execution of marketing plans, and providing oversight, management and resources to implement marketing plans; marketing services, namely, marketing vendor management, consisting of contract negotiation, optimizing lead generation performance, measuring and reporting performance, ensuring brand consistency, and updating marketing content; marketing services, namely, digital marketing services; marketing services, namely, search engine optimization; marketing services, namely, online advertising campaign management; marketing services, namely, email campaign design and execution; marketing services, namely, content marketing, in particular inbound marketing, consisting of developing marketing plans, creating marketing content, and executing marketing campaigns; marketing services, namely, marketing automation campaign design and execution; marketing services, namely, integrated marketing, consisting of program coordination and optimization across digital and physical media platforms; marketing services, namely, social media advertising and campaign management and implementation; business management consulting services, namely, a disciplined process of reviewing an entire organization, in particular sales, marketing, finance, HR, operations and leadership, to identify opportunities, namely, new client acquisition targets, and to implement programs that align the organization with the sales and new client acquisition targets; business management consulting services, namely, preparing business strategies; business management consulting services, namely, building financial models, in particular profit and loss statements, balance sheets, and cash flow statements; business management consulting services, namely, preparing Small Business Administration loan proforma documentation; business management consulting services, namely, defining and building operational processes; business management consulting services, namely, establishing metrics, goals, objectives, and key performance indicators; business management consulting service related to market research and launching of new products; business management consulting service, namely, new product introductions consisting of launching new products into target markets with appropriate strategies and marketing promotional support; business management consulting service, namely, developing sales and distribution channel strategies, consisting of distributor networks, resellers, and independent representatives and direct sales; business management consulting service, namely, developing brand position strategies versus competition; business management consulting service, namely, developing value added product and service strategies building unique positioning statements; business management consulting service, namely, developing pricing analysis and pricing strategies; marketing and business management consulting services, namely, developing business and marketing plans for others to achieve revenue and new client acquisition targets, providing digital marketing, content marketing, search engine optimization, advertising, and special events for commercial, promotional or advertising purposes, all in furtherance of the developed plans, and conducting market research and business analyses to measure the effectiveness of the said plans in driving marketing and sales performance
Goods and ServicesCreative services, namely, graphic design service for the goods and services of others; designing and developing websites for others for marketing purposes; project management consulting service utilizing techniques such as quality functional deployment, namely, new product design, development, and testing; quality management consulting service, namely, developing quality control and continuous process improvement using quality assurance strategies, namely, Kanban, Six Sigma, Agile, Scrum, and 5-Whys; creative services, namely, graphic design services for the generation of sales and marketing assets, digital and physical; creative services, namely, digital and physical graphic design service, consisting of designing sales materials, brochures, line cards flyers, and product catalogs, tradeshow materials, banners, booths, and invitations, magazines, booklets, journals, postcards, direct mail items, infographics, emails, websites, advertising, logos, branding collateral, digital assets, and illustrations; creative services, namely, graphic design service, consisting of creating content marketing assets, namely, emails, blogs, guides, infographics, videos, webinars, presentations, brochures, sales letters, articles, logos, videos, images, audio recordings, and print management; project management consulting services in the field of marketing automation and the design and development of websites for others

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateSunday, April 22, 2018
Primary Code035
First Use Anywhere DateWednesday, January 3, 2018
First Use In Commerce DateWednesday, January 3, 2018

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, October 23, 2018
Primary Code042
First Use Anywhere DateWednesday, January 3, 2018
First Use In Commerce DateWednesday, January 3, 2018

Trademark Owner History


Party NameStrategic Practical Thinking, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressCentreville, VA 20121

Party NameStrategic Practical Thinking, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressCentreville, VA 20121

Party NameStrategic Practical Thinking, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressCentreville, VA 20121

Trademark Events


Event DateEvent Description
Tuesday, March 5, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, March 5, 2019REGISTERED-PRINCIPAL REGISTER
Tuesday, December 18, 2018OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, December 18, 2018PUBLISHED FOR OPPOSITION
Wednesday, November 28, 2018NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, November 9, 2018LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, November 8, 2018ASSIGNED TO LIE
Wednesday, October 24, 2018APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, October 23, 2018TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, October 23, 2018CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, October 23, 2018TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, August 6, 2018NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, August 6, 2018NON-FINAL ACTION E-MAILED
Monday, August 6, 2018NON-FINAL ACTION WRITTEN
Wednesday, August 1, 2018ASSIGNED TO EXAMINER
Sunday, April 22, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, April 17, 2018NEW APPLICATION ENTERED