| Serial Number | 88628848 |
| Word Mark | SWEET CHEEKS |
| Filing Date | Tuesday, September 24, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, November 9, 2021 |
| Registration Number | 6549939 |
| Registration Date | Tuesday, November 9, 2021 |
| Mark Drawing | 5000 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, August 24, 2021 |
| Description of Mark | The mark consists of the words "SWEET CHEEKS" in stylized lettering. |
| Goods and Services | Cosmetics, namely, blush |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, September 28, 2019 |
| Primary Code | 003 |
| First Use Anywhere Date | Sunday, July 31, 2016 |
| First Use In Commerce Date | Sunday, July 31, 2016 |
| Party Name | L'OREAL USA S/D, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10001 |
| Party Name | L'Oreal USA Creative, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10001 |
| Party Name | L'Oreal USA Creative, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10001 |
| Party Name | L'Oreal USA Creative, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10001 |
| Event Date | Event Description |
| Wednesday, January 31, 2024 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, November 9, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, August 24, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 24, 2021 | PUBLISHED FOR OPPOSITION |
| Wednesday, August 4, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, July 21, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, July 16, 2021 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, July 16, 2021 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, July 14, 2021 | ASSIGNED TO LIE |
| Monday, July 12, 2021 | TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED |
| Monday, March 1, 2021 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Wednesday, July 15, 2020 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Thursday, July 2, 2020 | ASSIGNED TO LIE |
| Tuesday, December 10, 2019 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Tuesday, December 10, 2019 | LETTER OF SUSPENSION E-MAILED |
| Tuesday, December 10, 2019 | SUSPENSION LETTER WRITTEN |
| Tuesday, December 3, 2019 | ASSIGNED TO EXAMINER |
| Saturday, September 28, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, September 27, 2019 | NEW APPLICATION ENTERED |