SWAC Trademark
Trademark Overview
On Friday, December 8, 2023, a trademark application was filed for SWAC with the United States Patent and Trademark Office. The USPTO has given the SWAC trademark a serial number of 98305705. The federal status of this trademark filing is REPORT COMPLETED SUSPENSION CHECK - CASE STILL SUSPENDED as of Sunday, May 31, 2026. This trademark is owned by Southwestern Athletic Conference. The SWAC trademark is filed in the Clothing & Apparel Products, Advertising, Business and Retail Services, and Education & Entertainment Services categories with the following description:
Association services, namely promoting the interests of universities participating in various sports attractions.
Entertainment services comprising coordinating the presentation of athletic events and contests, namely, arranging, organizing, operating and conducting athletic and sports events.
Hats; long-sleeved shirts; short-sleeved shirts; clothing jackets.
General Information
| Serial Number | 98305705 |
| Word Mark | SWAC |
| Filing Date | Friday, December 8, 2023 |
| Status | 654 - REPORT COMPLETED SUSPENSION CHECK - CASE STILL SUSPENDED |
| Status Date | Sunday, May 31, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Association services, namely promoting the interests of universities participating in various sports attractions. |
| Goods and Services | Entertainment services comprising coordinating the presentation of athletic events and contests, namely, arranging, organizing, operating and conducting athletic and sports events. |
| Description of Mark | The mark consists of the letters SWAC in stylized letters with a five-point star to the left. |
| Goods and Services | Hats; long-sleeved shirts; short-sleeved shirts; clothing jackets. |
Classification Information
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, December 8, 2023 |
| Primary Code | 025 |
| First Use Anywhere Date | Thursday, December 31, 1981 |
| First Use In Commerce Date | Thursday, December 31, 1981 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, October 8, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Sunday, July 1, 2001 |
| First Use In Commerce Date | Saturday, September 1, 2001 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, December 8, 2023 |
| Primary Code | 041 |
| First Use Anywhere Date | Sunday, July 1, 2001 |
| First Use In Commerce Date | Saturday, September 1, 2001 |
Trademark Owner History
| Party Name | Southwestern Athletic Conference |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Birmingham, AL 35205
US |
Trademark Events
| Event Date | Event Description |
| Friday, December 8, 2023 | NEW APPLICATION ENTERED |
| Tuesday, December 12, 2023 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, December 12, 2023 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, December 12, 2023 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Sunday, March 10, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, March 9, 2024 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, July 9, 2024 | ASSIGNED TO EXAMINER |
| Thursday, July 18, 2024 | NON-FINAL ACTION WRITTEN |
| Thursday, July 18, 2024 | NON-FINAL ACTION E-MAILED |
| Thursday, July 18, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, October 8, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, October 8, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, October 9, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, October 31, 2024 | SUSPENSION LETTER WRITTEN |
| Thursday, October 31, 2024 | LETTER OF SUSPENSION E-MAILED |
| Thursday, October 31, 2024 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Thursday, May 1, 2025 | SUSPENSION CHECKED - TO ATTORNEY FOR ACTION |
| Monday, May 5, 2025 | REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED |
| Wednesday, November 12, 2025 | SUSPENSION CHECKED - TO ATTORNEY FOR ACTION |
| Tuesday, January 6, 2026 | ASSIGNED TO EXAMINER |
| Sunday, May 31, 2026 | SUSPENSION CHECKED - TO ATTORNEY FOR ACTION |
