| Serial Number | 85263849 |
| Word Mark | SW SOUTHWESTERN ADVANTAGE |
| Filing Date | Thursday, March 10, 2011 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, September 23, 2022 |
| Registration Number | 4113030 |
| Registration Date | Tuesday, March 13, 2012 |
| Mark Drawing | 5000 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, July 26, 2011 |
| Goods and Services | Educational services, namely, providing on-line interactive lessons, tutoring, coaching, homework and study time scheduling, quizzes, and question-and-answer forums in the field of math, science, history, computers, technology, business, economics, government, law, sociology, popular culture, English grammar, English writing, foreign languages, art, literature, continents, countries, states, geology, geography, astronomy, health, medicine, environment, animals, plants, people, life and parenting skills, self- and personal improvement, and personal coaching |
| Description of Mark | The mark consists of the letters "SW" with a swish in grey handwritten style next to the word "SOUTHWESTERN" in black capital letters over the word "advantage" in lowercase letters, with the "a's" in light green, the "d" in orange, the "v and "e" in blue, the "n" in dark green, the "t" in red, and the "g" in purple, all of the letters in the word "advantage" with a black shadow. |
| Indication of Colors claimed | The color(s) grey, black, light green, dark green, orange, blue, red, and purple is/are claimed as a feature of the mark. |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, September 23, 2022 |
| Primary Code | 041 |
| First Use Anywhere Date | Sunday, May 1, 2011 |
| First Use In Commerce Date | Monday, September 5, 2011 |
| Party Name | SOUTHWESTERN ADVANTAGE, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NASHVILLE, TN 37214 |
| Party Name | Southwestern/Great American, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Nashville, TN 37214 |
| Party Name | Southwestern/Great American, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Nashville, TN 37214 |
| Party Name | Southwestern/Great American, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Nashville, TN 37214 |
| Event Date | Event Description |
| Friday, September 23, 2022 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Saturday, March 13, 2021 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Monday, March 26, 2018 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Monday, March 26, 2018 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Wednesday, February 28, 2018 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Thursday, January 25, 2018 | POST REGISTRATION ACTION MAILED - SEC. 8 & 15 |
| Wednesday, January 24, 2018 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, January 4, 2018 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, March 13, 2017 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, April 17, 2013 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, March 13, 2012 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, February 9, 2012 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Wednesday, February 8, 2012 | LAW OFFICE REGISTRATION REVIEW COMPLETED |
| Tuesday, February 7, 2012 | ASSIGNED TO LIE |
| Tuesday, January 24, 2012 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, January 18, 2012 | STATEMENT OF USE PROCESSING COMPLETE |
| Thursday, December 15, 2011 | USE AMENDMENT FILED |
| Wednesday, January 18, 2012 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, December 15, 2011 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, December 15, 2011 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, September 20, 2011 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, July 26, 2011 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 26, 2011 | PUBLISHED FOR OPPOSITION |
| Saturday, June 11, 2011 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, June 9, 2011 | ASSIGNED TO EXAMINER |
| Wednesday, March 16, 2011 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Monday, March 14, 2011 | NEW APPLICATION ENTERED IN TRAM |