| Serial Number | 99372964 |
| Word Mark | SW SO WHAT MINDSET TURNING SETBACKS INTO SUPERPOWERS! |
| Filing Date | Wednesday, September 3, 2025 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Wednesday, December 10, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
| Pseudo Mark | SO WHAT SO WHAT MINDSET TURNING SETBACKS INTO SUPERPOWERS |
| Description of Mark | The mark consists of The mark consists of a stylized design featuring dimensional text elements arranged vertically on a dark blue background. At the top, the letters "SW" appear in large, three-dimensional blue letters with shadowing effects. Below this, the words "SO WHAT" appear in large, three-dimensional blue letters. Beneath that, the word "MINDSET" appears in the same three-dimensional blue lettering style. At the bottom, the tagline "TURNING SETBACKS INTO SUPERPOWERS!" appears in smaller, three-dimensional blue letters. All text elements exhibit a glossy, dimensional appearance with depth and shadow effects that create a raised, sculptural look against the dark background. |
| Goods and Services | Home theater systems comprising Downloadable educational content Digital courses and materials Audio/video recordings of presentations |
| Indication of Colors claimed | The color(s) The letters and text are blue, and the background is dark blue/navy. is/are claimed as a feature of the mark. |
| Goods and Services | Educational kits sold as a unit in the field of wellness, mental health, self-help, and motivation consisting primarily of printed workbooks, journals, planners, books, digital downloads, publications, and also including DVDs |
| Goods and Services | Providing classes, seminars, workshops, presentations and retreats in the field of wellness; Educational services, namely, providing classes, seminars, workshops, presentations and retreats in the field of wellness, work life balance, and self-help |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | P - NOT AVAILABLE |
| Class Status Date | Wednesday, September 3, 2025 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | P - NOT AVAILABLE |
| Class Status Date | Wednesday, September 3, 2025 |
| Primary Code | 016 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | P - NOT AVAILABLE |
| Class Status Date | Wednesday, September 3, 2025 |
| Primary Code | 041 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Beaumont, TX 77706 |
| Event Date | Event Description |
| Wednesday, September 3, 2025 | NEW APPLICATION ENTERED |
| Wednesday, September 3, 2025 | APPLICATION FILING RECEIPT MAILED |
| Sunday, November 30, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, December 9, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, December 10, 2025 | NON-FINAL ACTION WRITTEN |
| Wednesday, December 10, 2025 | NON-FINAL ACTION E-MAILED |
| Wednesday, December 10, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |