| Serial Number | 87265024 |
| Word Mark | SURESTAY REWARDS |
| Filing Date | Monday, December 12, 2016 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, December 8, 2023 |
| Registration Number | 5209530 |
| Registration Date | Tuesday, May 23, 2017 |
| Mark Drawing | 5000 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, March 7, 2017 |
| Description of Mark | The mark consists of six "S" letters in the shape of a star to the left of the word SureStay. SureStay is stack on top of the slightly smaller words Rewards. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes |
| Goods and Services | Hotel services |
| Disclaimer with Predetermined Text | "REWARDS" |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, December 8, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, November 1, 2016 |
| First Use In Commerce Date | Thursday, December 1, 2016 |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, December 8, 2023 |
| Primary Code | 043 |
| First Use Anywhere Date | Tuesday, November 1, 2016 |
| First Use In Commerce Date | Thursday, December 1, 2016 |
| Party Name | Best Western International, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Phoenix, AZ 85016 |
| Party Name | Best Western International, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Phoenix, AZ 85016 |
| Party Name | Best Western International, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Phoenix, AZ 85016 |
| Event Date | Event Description |
| Friday, December 8, 2023 | CANCELLED SEC. 8 (6-YR) |
| Monday, May 23, 2022 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, May 23, 2017 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, March 7, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 7, 2017 | PUBLISHED FOR OPPOSITION |
| Wednesday, February 15, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, January 12, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, January 12, 2017 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, January 12, 2017 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, January 12, 2017 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, January 12, 2017 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, January 10, 2017 | ASSIGNED TO EXAMINER |
| Thursday, December 15, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, December 15, 2016 | NEW APPLICATION ENTERED |