SURE MAX Trademark

Trademark Overview


On Thursday, November 29, 2007, a trademark application was filed for SURE MAX with the United States Patent and Trademark Office. The USPTO has given the SURE MAX trademark a serial number of 77340040. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, September 13, 2019. This trademark is owned by Innovative Brands LLC. The SURE MAX trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Antiperspirants and deodorants for personal use
sure max

General Information


Serial Number77340040
Word MarkSURE MAX
Filing DateThursday, November 29, 2007
Status710 - CANCELLED - SECTION 8
Status DateFriday, September 13, 2019
Registration Number3573687
Registration DateTuesday, February 10, 2009
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 29, 2008

Trademark Statements


Goods and ServicesAntiperspirants and deodorants for personal use

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, September 13, 2019
Primary Code003
First Use Anywhere DateTuesday, February 5, 2008
First Use In Commerce DateTuesday, February 5, 2008

Trademark Owner History


Party NameKAZ EUROPE SARL
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressLAUSANNE 1003
CH

Party NameHELEN OF TROY LIMITED
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressST. MICHAEL
BB

Party NameInnovative Brands LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressPhoenix, AZ 85050

Party NameInnovative Brands LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressPhoenix, AZ 85050

Party NameInnovative Brands LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressPhoenix, AZ 85050

Trademark Events


Event DateEvent Description
Wednesday, June 21, 2023ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, September 13, 2019CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Saturday, February 10, 2018COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, February 20, 2015NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Friday, February 20, 2015REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, February 20, 2015CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, February 4, 2015TEAS SECTION 8 & 15 RECEIVED
Wednesday, February 4, 2015TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, February 12, 2014AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, April 7, 2010AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, March 31, 2010ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, March 31, 2010TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, February 10, 2009REGISTERED-PRINCIPAL REGISTER
Tuesday, January 6, 2009LAW OFFICE REGISTRATION REVIEW COMPLETED
Monday, January 5, 2009ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, December 24, 2008STATEMENT OF USE PROCESSING COMPLETE
Thursday, December 11, 2008USE AMENDMENT FILED
Wednesday, December 24, 2008CASE ASSIGNED TO INTENT TO USE PARALEGAL
Thursday, December 11, 2008TEAS STATEMENT OF USE RECEIVED
Tuesday, July 22, 2008NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, April 29, 2008PUBLISHED FOR OPPOSITION
Wednesday, April 9, 2008NOTICE OF PUBLICATION
Thursday, March 27, 2008LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, March 25, 2008ASSIGNED TO LIE
Tuesday, March 11, 2008APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, March 11, 2008ASSIGNED TO EXAMINER
Tuesday, December 4, 2007NEW APPLICATION ENTERED