SURE FEELS REAL Trademark
Trademark Overview
On Thursday, August 21, 2025, a trademark application was filed for SURE FEELS REAL with the United States Patent and Trademark Office. The USPTO has given the SURE FEELS REAL trademark a serial number of 99349519. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, February 17, 2026. This trademark is owned by Motocinema, Inc.. The SURE FEELS REAL trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Antiperspirant soap; Aromatic oils; Aromatic pillows comprising potpourri in fabric containers; Artificial eyelashes; Artificial fingernails; Automobile polish; Automobile wax; Bath beads; Bath crystals; Bath flakes; Bath foams; Bath melts; Bath oils; Non-medicated bath salts; Bathing lotions; Beauty creams; Beauty gels; Beauty lotions; Beauty milks; Beauty soap; Body art pens; Body creams; Body glitter; Body lotion; Body masks; Body milk; Body oils; Body scrub; Body sprays, namely, water in atomized containers used to produce a cooling effect; Boot cream; Boot polish; Bubble bath; Cakes of soap; Car polish; Car wax; Chalk for cosmetic use; Cheek colors; Cheek rouges; Cologne; Cologne water; Compacts containing make-up; Cosmetic milks; Cosmetic pencils; Cosmetic preparations against sunburn; Cosmetic preparations for skin care; Cosmetics; Creams for leather; Decorative transfers and skin jewels for cosmetic purposes; Decorative transfers for use as cosmetics; Deodorant soap; Deodorants...

General Information
| Serial Number | 99349519 |
| Word Mark | SURE FEELS REAL |
| Filing Date | Thursday, August 21, 2025 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, February 17, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, February 17, 2026 |
Trademark Statements
| Goods and Services | Antiperspirant soap; Aromatic oils; Aromatic pillows comprising potpourri in fabric containers; Artificial eyelashes; Artificial fingernails; Automobile polish; Automobile wax; Bath beads; Bath crystals; Bath flakes; Bath foams; Bath melts; Bath oils; Non-medicated bath salts; Bathing lotions; Beauty creams; Beauty gels; Beauty lotions; Beauty milks; Beauty soap; Body art pens; Body creams; Body glitter; Body lotion; Body masks; Body milk; Body oils; Body scrub; Body sprays, namely, water in atomized containers used to produce a cooling effect; Boot cream; Boot polish; Bubble bath; Cakes of soap; Car polish; Car wax; Chalk for cosmetic use; Cheek colors; Cheek rouges; Cologne; Cologne water; Compacts containing make-up; Cosmetic milks; Cosmetic pencils; Cosmetic preparations against sunburn; Cosmetic preparations for skin care; Cosmetics; Creams for leather; Decorative transfers and skin jewels for cosmetic purposes; Decorative transfers for use as cosmetics; Deodorant soap; Deodorants for body care; Detergents for automobiles; Ethereal essences; Exfoliant creams; Eye make-up remover; Eye shadows; Eyebrow colors; Eyeliner; Eyeliner pencils; Eyeshadow; Face creams for cosmetic use; Face paint; Facial cleansing milk; Facial concealer; Facial cream; Facial lotion; Facial scrubs; Facial washes; False eyelashes; False nails; Fingernail embellishments; Fingernail jewelry; Foam bath; Foot scrubs; Foundations; Glitter for cosmetic purposes; Hair conditioners; Hair dressings for women; Hair shampoo; Hand scrubs; Incense; Kits for removing scratches from automotive finishes and metal trims comprised of buffing compound for automobiles and also including wool buffing pads; Lip gloss palette; Lip glosses; Lip liner; Lipstick; Lipstick cases; Lipstick holders; Liquid perfumes; Lotions for cosmetic purposes; Lotions for face and body care; Make-up foundations; Make-up primer; Make-up remover; Make-up sets; Mascaras; Moisturizing solutions for the skin; Nail art pens; Nail art stickers; Nail enamels; Nail gel; Nail glitter; Nail hardeners; Nail polish; Nail polish remover; Nail varnishes; Non-medicated bath soap; Non-medicated bubble bath preparations; Non-medicated lip protectors; Non-medicated mouth wash and rinse; Non-medicated skin care creams and lotions; Non-medicated skin care preparations; Perfume; Perfumes, eau de colognes and aftershaves; Potpourri; Private label cosmetics; Room fragrances; Sachets for perfuming linen; Shampoo-conditioners; Shaving gel; Shoe creams and polishes; Shower and bath gel; Shower bombs; Shower fizzies; Skin emollients; Skin lotion; Skin softeners; Sponges impregnated with marine and automotive waxes and washes; Sun screen; Temporary tattoo sprays and stencils therefor sold as a unit; Temporary tattoo transfers for use as cosmetics; Theatrical makeup; Windshield washing fluid; Bath soaps; Breath freshening strips; Make-up; Personal deodorants; Mouthwashes, not for medical purposes; Toothpaste |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, August 21, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Motocinema, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10036 |
| Party Name | Motocinema, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New York, NY 10036 |
Trademark Events
| Event Date | Event Description |
| Thursday, August 21, 2025 | NEW APPLICATION ENTERED |
| Thursday, August 21, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, August 21, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, August 22, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Wednesday, January 7, 2026 | ASSIGNED TO EXAMINER |
| Wednesday, January 21, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, February 11, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, February 17, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, February 17, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |