SUGAR THEORY Trademark

Trademark Overview


On Wednesday, November 6, 2019, a trademark application was filed for SUGAR THEORY with the United States Patent and Trademark Office. The USPTO has given the SUGAR THEORY trademark a serial number of 88681769. The federal status of this trademark filing is REVIVED - AWAITING FURTHER ACTION as of Thursday, September 5, 2024. This trademark is owned by SUGAR THEORY, LLC. The SUGAR THEORY trademark is filed in the Advertising, Business and Retail Services category with the following description:

On-line retail store services featuring subscription boxes containing wigs, hair extensions, beauty and hair products.; Subscription-based order fulfillment services in the field of of wigs, hair extensions, beauty and hair products
sugar theory

General Information


Serial Number88681769
Word MarkSUGAR THEORY
Filing DateWednesday, November 6, 2019
Status616 - REVIVED - AWAITING FURTHER ACTION
Status DateThursday, September 5, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 17, 2020

Trademark Statements


Goods and ServicesOn-line retail store services featuring subscription boxes containing wigs, hair extensions, beauty and hair products.; Subscription-based order fulfillment services in the field of of wigs, hair extensions, beauty and hair products

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, November 13, 2019
Primary Code035
First Use Anywhere DateSunday, January 1, 2023
First Use In Commerce DateSunday, January 1, 2023

Trademark Owner History


Party NameSUGAR THEORY, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressATLANTA, GA 30308

Party NameSUGAR THEORY, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressATLANTA, GA 30308

Trademark Events


Event DateEvent Description
Saturday, November 9, 2019NEW APPLICATION ENTERED
Wednesday, November 13, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, February 11, 2020ASSIGNED TO EXAMINER
Tuesday, February 11, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, February 26, 2020NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 17, 2020PUBLISHED FOR OPPOSITION
Tuesday, March 17, 2020OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, May 12, 2020NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Wednesday, November 11, 2020SOU TEAS EXTENSION RECEIVED
Wednesday, November 11, 2020SOU EXTENSION 1 FILED
Wednesday, November 11, 2020SOU EXTENSION 1 GRANTED
Friday, November 13, 2020NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, May 12, 2021SOU EXTENSION 2 FILED
Friday, June 11, 2021TEAS PETITION TO REVIVE RECEIVED
Friday, June 11, 2021PETITION TO REVIVE-GRANTED
Friday, June 11, 2021SOU EXTENSION RECEIVED WITH TEAS PETITION
Saturday, June 12, 2021NOTICE OF REVIVAL - E-MAILED
Monday, July 12, 2021CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, July 13, 2021SOU EXTENSION 2 GRANTED
Wednesday, July 14, 2021NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, November 8, 2021SOU TEAS EXTENSION RECEIVED
Monday, November 8, 2021SOU EXTENSION 3 FILED
Monday, November 8, 2021SOU EXTENSION 3 GRANTED
Wednesday, November 10, 2021NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, May 10, 2022SOU TEAS EXTENSION RECEIVED
Tuesday, May 10, 2022SOU EXTENSION 4 FILED
Tuesday, May 10, 2022SOU EXTENSION 4 GRANTED
Thursday, May 12, 2022NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, November 10, 2022SOU TEAS EXTENSION RECEIVED
Thursday, November 10, 2022SOU EXTENSION 5 FILED
Monday, November 14, 2022SOU EXTENSION 5 GRANTED
Tuesday, November 15, 2022NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, May 8, 2023TEAS STATEMENT OF USE RECEIVED
Monday, May 8, 2023USE AMENDMENT FILED
Friday, May 12, 2023STATEMENT OF USE PROCESSING COMPLETE
Thursday, May 25, 2023SU - NON-FINAL ACTION - WRITTEN
Thursday, May 25, 2023NON-FINAL ACTION E-MAILED
Thursday, May 25, 2023NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, August 24, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, January 17, 2024ASSIGNED TO LIE
Wednesday, January 17, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, January 17, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, February 13, 2024SU - FINAL REFUSAL - WRITTEN
Tuesday, February 13, 2024FINAL REFUSAL E-MAILED
Tuesday, February 13, 2024NOTIFICATION OF FINAL REFUSAL EMAILED
Wednesday, May 29, 2024ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND
Wednesday, May 29, 2024ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE
Monday, July 29, 2024TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, July 29, 2024TEAS PETITION TO REVIVE RECEIVED
Thursday, September 5, 2024PETITION GRANTED - RESPONSE RECEIVED
Thursday, September 5, 2024ASSIGNED TO PETITION STAFF
Thursday, September 5, 2024NOTICE OF REVIVAL - E-MAILED