STUDIO B. Trademark
Trademark Overview
On Thursday, February 12, 2026, a trademark application was filed for STUDIO B. with the United States Patent and Trademark Office. The USPTO has given the STUDIO B. trademark a serial number of 99649437. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Thursday, February 12, 2026. This trademark is owned by Behaviorally, Inc.. The STUDIO B. trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, and Computer & Software Services & Scientific Services categories with the following description:
Downloadable computer software for conducting, collecting, processing, analyzing and transmitting market information, market insights and market research in the field of marketing and advertising; Downloadable computer software for measuring and analyzing consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, and analyzing competitors, markets and customer opinion polls in the field of product advertising and opinion polling; Downloadable software for conducting, collecting, processing, analyzing and transmitting market information, market insights and market research; Downloadable computer software for creating electronic reports, scorecards, design outputs, and analysis relating to and for use in marketing and advertising, product advertising, opinion polling, consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, category dynamics, predicted sales imp...
Advertising, marketing and promotion services; Advertising and marketing research services; Business data analyses; Advertising planning; Advertising consultation; Analysis of advertising response; Advertising and marketing consultancy; Modeling for advertising, marketing or sales promotion; Statistical evaluations of advertising and marketing data; Collection and analysis of market research and market data and statistics; Business data analysis, namely, data analytics and measurement services relating to and for use in marketing and advertising, product advertising, opinion polling, consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, and analyzing competitors, markets and customer opinion polls; Marketing and business consulting, namely, tracking, analyzing and predicting consumer behavior; Business consulting services, namely, providing strategies, insight, and guidance on marketing and consumer behavior; Business ...
Data analytics and measurement services, namely, providing online non-downloadable computer software for creating electronic reports, scorecards, and analysis relating to and for use in marketing and advertising, product advertising, opinion polling, consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, and analyzing competitors, markets and customer opinion polls; Providing an online non-downloadable software platform for conducting product and market surveys, and analyzing market research data and consumer response; Providing an online non-downloadable computer software platform using artificial intelligence used to provide insights to drive packaging performance and sales conversions, to test packaging designs and ideas, to analyze and predict sales of packaging variations, and to provide competitor benchmarking; New product design services, namely, providing data analytics and measurement services relating to and f...
General Information
| Serial Number | 99649437 |
| Word Mark | STUDIO B. |
| Filing Date | Thursday, February 12, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Thursday, February 12, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Pseudo Mark | STUDIO B |
| Goods and Services | Downloadable computer software for conducting, collecting, processing, analyzing and transmitting market information, market insights and market research in the field of marketing and advertising; Downloadable computer software for measuring and analyzing consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, and analyzing competitors, markets and customer opinion polls in the field of product advertising and opinion polling; Downloadable software for conducting, collecting, processing, analyzing and transmitting market information, market insights and market research; Downloadable computer software for creating electronic reports, scorecards, design outputs, and analysis relating to and for use in marketing and advertising, product advertising, opinion polling, consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, category dynamics, predicted sales impact, and analyzing competitors, markets and customer opinion polls; Downloadable reports, scorecards, playbooks, and guidance relating to marketing and advertising, opinion polling, measuring and analyzing consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, and analyzing competitors and markets |
| Goods and Services | Advertising, marketing and promotion services; Advertising and marketing research services; Business data analyses; Advertising planning; Advertising consultation; Analysis of advertising response; Advertising and marketing consultancy; Modeling for advertising, marketing or sales promotion; Statistical evaluations of advertising and marketing data; Collection and analysis of market research and market data and statistics; Business data analysis, namely, data analytics and measurement services relating to and for use in marketing and advertising, product advertising, opinion polling, consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, and analyzing competitors, markets and customer opinion polls; Marketing and business consulting, namely, tracking, analyzing and predicting consumer behavior; Business consulting services, namely, providing strategies, insight, and guidance on marketing and consumer behavior; Business marketing consulting services, namely, providing shopping information based on research data and consumer behavior; Marketing research services, namely, providing sales research and analysis in connection with packaging designs |
| Goods and Services | Data analytics and measurement services, namely, providing online non-downloadable computer software for creating electronic reports, scorecards, and analysis relating to and for use in marketing and advertising, product advertising, opinion polling, consumer preferences and demands, analyzing product development, analyzing customers' purchasing decisions and behaviors, and analyzing competitors, markets and customer opinion polls; Providing an online non-downloadable software platform for conducting product and market surveys, and analyzing market research data and consumer response; Providing an online non-downloadable computer software platform using artificial intelligence used to provide insights to drive packaging performance and sales conversions, to test packaging designs and ideas, to analyze and predict sales of packaging variations, and to provide competitor benchmarking; New product design services, namely, providing data analytics and measurement services relating to and for use in product packaging design and optimization; Providing temporary use of on-line non-downloadable software for use in marketing and sales research and analyzing packaging designs; Advisory and consulting services relating to all of the foregoing |
| Description of Mark | The mark consists of the wording "STUDIO B." in stylized font. |
Classification Information
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, February 12, 2026 |
| Primary Code | 009 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, February 12, 2026 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, February 12, 2026 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Behaviorally, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Teaneck, NJ 07666
US |
Trademark Events
| Event Date | Event Description |
| Thursday, February 12, 2026 | NEW APPLICATION ENTERED |
| Thursday, February 12, 2026 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, March 10, 2026 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, March 10, 2026 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, March 10, 2026 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
