STRAIGHT. TRUE. TRUSTED. Trademark

Trademark Overview


On Friday, October 19, 2007, a trademark application was filed for STRAIGHT. TRUE. TRUSTED. with the United States Patent and Trademark Office. The USPTO has given the STRAIGHT. TRUE. TRUSTED. trademark a serial number of 77308832. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, August 14, 2020. This trademark is owned by Carlisle Wide Plank Floors, Inc.. The STRAIGHT. TRUE. TRUSTED. trademark is filed in the Paint Products, Non-Metallic Building Material Products, and Treatment & Processing of Materials Services categories with the following description:

Coatings in the nature of high resin tung oil for wood finishing; wood stains for wood finishing

Lumber; wood products, namely, wood flooring, wood stair components, namely, stair treads, risers and nosing, wood paneling, wood beams, wood trim, and wood moldings

Custom manufacture of lumber, wood products, namely, wood flooring, wood stair components, namely, stair treads, risers and nosing, wood paneling, wood beams, wood trim, and wood moldings
straight. true. trusted.

General Information


Serial Number77308832
Word MarkSTRAIGHT. TRUE. TRUSTED.
Filing DateFriday, October 19, 2007
Status710 - CANCELLED - SECTION 8
Status DateFriday, August 14, 2020
Registration Number3737489
Registration DateTuesday, January 12, 2010
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 8, 2008

Trademark Statements


Goods and ServicesCoatings in the nature of high resin tung oil for wood finishing; wood stains for wood finishing
Goods and ServicesLumber; wood products, namely, wood flooring, wood stair components, namely, stair treads, risers and nosing, wood paneling, wood beams, wood trim, and wood moldings
Goods and ServicesCustom manufacture of lumber, wood products, namely, wood flooring, wood stair components, namely, stair treads, risers and nosing, wood paneling, wood beams, wood trim, and wood moldings

Classification Information


International Class002 - Paints, varnishes, lacquers; preservatives against rust and against deterioration of wood; colorants; mordants; raw natural resins; metals in foil and powder form for painters, decorators, printers and artists.
US Class Codes006, 011, 016
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 14, 2020
Primary Code002
First Use Anywhere DateSaturday, May 31, 2008
First Use In Commerce DateSaturday, May 31, 2008

International Class019 - Building materials (non-metallic); nonmetallic rigid pipes for building; asphalt, pitch and bitumen; nonmetallic transportable buildings; monuments, not of metal.
US Class Codes001, 012, 033, 050
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 14, 2020
Primary Code019
First Use Anywhere DateSaturday, May 31, 2008
First Use In Commerce DateSaturday, May 31, 2008

International Class040 - Treatment of materials.
US Class Codes100, 103, 106
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 14, 2020
Primary Code040
First Use Anywhere DateSaturday, May 31, 2008
First Use In Commerce DateSaturday, May 31, 2008

Trademark Owner History


Party NameCarlisle Wide Plank Floors, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressStoddard, NH 03464

Party NameCarlisle Wide Plank Floors, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressStoddard, NH 03464

Party NameCarlisle Wide Plank Floors, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressStoddard, NH 03464

Trademark Events


Event DateEvent Description
Friday, August 14, 2020CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Saturday, January 12, 2019COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Wednesday, June 7, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, June 7, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, November 8, 2016NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Tuesday, November 8, 2016REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, January 11, 2016REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Tuesday, November 8, 2016REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Monday, March 14, 2016POST REGISTRATION ACTION MAILED - SEC. 8 & 15
Saturday, March 12, 2016CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, January 11, 2016TEAS SECTION 8 & 15 RECEIVED
Tuesday, January 12, 2010REGISTERED-PRINCIPAL REGISTER
Wednesday, December 9, 2009LAW OFFICE REGISTRATION REVIEW COMPLETED
Tuesday, December 8, 2009ASSIGNED TO LIE
Tuesday, December 8, 2009ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Monday, November 16, 2009STATEMENT OF USE PROCESSING COMPLETE
Friday, November 13, 2009USE AMENDMENT FILED
Friday, November 13, 2009TEAS STATEMENT OF USE RECEIVED
Thursday, September 3, 2009EXTENSION 2 GRANTED
Wednesday, July 1, 2009EXTENSION 2 FILED
Wednesday, September 2, 2009CASE ASSIGNED TO INTENT TO USE PARALEGAL
Friday, August 7, 2009EXTENSION RECEIVED WITH TEAS PETITION
Friday, August 7, 2009PETITION TO REVIVE-GRANTED
Friday, August 7, 2009TEAS PETITION TO REVIVE RECEIVED
Monday, August 3, 2009ABANDONMENT NOTICE MAILED - NO USE STATEMENT FILED
Monday, August 3, 2009ABANDONMENT - NO USE STATEMENT FILED
Tuesday, December 30, 2008EXTENSION 1 GRANTED
Tuesday, December 30, 2008EXTENSION 1 FILED
Tuesday, December 30, 2008TEAS EXTENSION RECEIVED
Tuesday, July 1, 2008NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, April 8, 2008PUBLISHED FOR OPPOSITION
Wednesday, March 19, 2008NOTICE OF PUBLICATION
Tuesday, March 4, 2008LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, March 4, 2008ASSIGNED TO LIE
Thursday, February 7, 2008APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, January 30, 2008ASSIGNED TO EXAMINER
Wednesday, October 24, 2007NEW APPLICATION ENTERED IN TRAM