STORE SMARTER, NOT HARDER. Trademark
Trademark Overview
On Friday, March 6, 2020, a trademark application was filed for STORE SMARTER, NOT HARDER. with the United States Patent and Trademark Office. The USPTO has given the STORE SMARTER, NOT HARDER. trademark a serial number of 88824215. The federal status of this trademark filing is CANCELLATION PENDING as of Thursday, September 18, 2025. This trademark is owned by Winetrakr, LLC. The STORE SMARTER, NOT HARDER. trademark is filed in the Transportation & Storage Services category with the following description:
Warehouse storage
General Information
| Serial Number | 88824215 |
| Word Mark | STORE SMARTER, NOT HARDER. |
| Filing Date | Friday, March 6, 2020 |
| Status | 790 - CANCELLATION PENDING |
| Status Date | Thursday, September 18, 2025 |
| Registration Number | 6188689 |
| Registration Date | Tuesday, November 3, 2020 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 18, 2020 |
Trademark Statements
| Goods and Services | Warehouse storage |
Classification Information
| International Class | 039 - Transport; packaging and storage of goods; travel arrangement. |
| US Class Codes | 100, 105 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, March 12, 2020 |
| Primary Code | 039 |
| First Use Anywhere Date | Wednesday, January 15, 2020 |
| First Use In Commerce Date | Wednesday, January 15, 2020 |
Trademark Owner History
| Party Name | Winetrakr, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Ladera Ranch, CA 92694 |
| Party Name | Winetrakr, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Ladera Ranch, CA 92694 |
| Party Name | Winetrakr, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Ladera Ranch, CA 92694 |
Trademark Events
| Event Date | Event Description |
| Tuesday, March 10, 2020 | NEW APPLICATION ENTERED |
| Thursday, March 12, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, May 27, 2020 | ASSIGNED TO EXAMINER |
| Wednesday, May 27, 2020 | NON-FINAL ACTION WRITTEN |
| Wednesday, May 27, 2020 | NON-FINAL ACTION E-MAILED |
| Wednesday, May 27, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, May 27, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, May 27, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, May 27, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, May 28, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, June 2, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, June 2, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, June 3, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, June 24, 2020 | FINAL REFUSAL WRITTEN |
| Wednesday, June 24, 2020 | FINAL REFUSAL E-MAILED |
| Wednesday, June 24, 2020 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Tuesday, June 30, 2020 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Friday, July 10, 2020 | ASSIGNED TO LIE |
| Thursday, July 16, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, July 16, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, July 16, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 29, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 18, 2020 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 18, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 3, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, September 18, 2025 | CANCELLATION INSTITUTED NO. 999999 |
| Monday, November 3, 2025 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |