START SMART FOR YOUR BABY Trademark

Trademark Overview


On Tuesday, December 19, 2023, a trademark application was filed for START SMART FOR YOUR BABY with the United States Patent and Trademark Office. The USPTO has given the START SMART FOR YOUR BABY trademark a serial number of 98321368. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, October 1, 2024. This trademark is owned by Centene Corporation. The START SMART FOR YOUR BABY trademark is filed in the Paper & Printed Material Products, Education & Entertainment Services, and Medical & Beauty Services & Agricultural Services categories with the following description:

educational services, namely, conducting classes, seminars, and workshops in the field of preventive and wellness health programs for prenatal and postnatal women and infants

printed matter, namely, magazines, newsletters, pamphlets and teaching materials featuring topics related to preventive and wellness programs for infants and women during the prenatal and postnatal periods

health care services, namely, providing preventive and wellness health information for prenatal and postnatal women and infants through the telephone, mail, and internet
start smart for your baby

General Information


Serial Number98321368
Word MarkSTART SMART FOR YOUR BABY
Filing DateTuesday, December 19, 2023
Status688 - NOTICE OF ALLOWANCE - ISSUED
Status DateTuesday, October 1, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, August 6, 2024

Trademark Statements


Goods and Serviceseducational services, namely, conducting classes, seminars, and workshops in the field of preventive and wellness health programs for prenatal and postnatal women and infants
Description of MarkThe mark consists of the design of the left profile of the torso of a person holding a baby being formed by a stylized heart and circle, all placed to the left of the stylized words "START" over "SMART" over the phrase "FOR YOUR BABY".
Goods and Servicesprinted matter, namely, magazines, newsletters, pamphlets and teaching materials featuring topics related to preventive and wellness programs for infants and women during the prenatal and postnatal periods
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and Serviceshealth care services, namely, providing preventive and wellness health information for prenatal and postnatal women and infants through the telephone, mail, and internet

Classification Information


International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateTuesday, December 19, 2023
Primary Code016
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, December 19, 2023
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateTuesday, December 19, 2023
Primary Code044
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameCentene Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSt. Louis, MO 63105

Party NameCentene Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSt. Louis, MO 63105

Trademark Events


Event DateEvent Description
Tuesday, December 19, 2023NEW APPLICATION ENTERED
Sunday, March 31, 2024NOTICE OF DESIGN SEARCH CODE E-MAILED
Sunday, March 31, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Saturday, June 22, 2024NON-FINAL ACTION WRITTEN
Wednesday, June 26, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, June 26, 2024TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, June 27, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, June 21, 2024ASSIGNED TO EXAMINER
Saturday, June 22, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED
Saturday, June 22, 2024NON-FINAL ACTION E-MAILED
Wednesday, July 17, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, August 6, 2024PUBLISHED FOR OPPOSITION
Tuesday, August 6, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, October 1, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, June 27, 2024TEAS/EMAIL CORRESPONDENCE ENTERED