START OF A NEW DAY Trademark
Trademark Overview
On Thursday, February 25, 2021, a trademark application was filed for START OF A NEW DAY with the United States Patent and Trademark Office. The USPTO has given the START OF A NEW DAY trademark a serial number of 90546660. The federal status of this trademark filing is REGISTERED as of Tuesday, December 14, 2021. This trademark is owned by The Quaker Oats Company. The START OF A NEW DAY trademark is filed in the Staple Food Products category with the following description:
Pancake mixes
General Information
| Serial Number | 90546660 |
| Word Mark | START OF A NEW DAY |
| Filing Date | Thursday, February 25, 2021 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, December 14, 2021 |
| Registration Number | 6590287 |
| Registration Date | Tuesday, December 14, 2021 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 28, 2021 |
Trademark Statements
| Goods and Services | Pancake mixes |
| Description of Mark | The mark consists of the stylized yellow word "START" above the stylized yellow words "OF A" which have yellow lines on the right and left side of these words; above the yellow stylized words "NEW DAY" all on a red background. |
| Indication of Colors claimed | The color(s) yellow and red is/are claimed as a feature of the mark. |
Classification Information
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 27, 2021 |
| Primary Code | 030 |
| First Use Anywhere Date | Monday, May 31, 2021 |
| First Use In Commerce Date | Monday, May 31, 2021 |
Trademark Owner History
| Party Name | The Quaker Oats Company |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | CHICAGO, IL 60607 |
| Party Name | The Quaker Oats Company |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Chicago, IL 60607 |
| Party Name | The Quaker Oats Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Chicago, IL 60607 |
Trademark Events
| Event Date | Event Description |
| Monday, March 1, 2021 | NEW APPLICATION ENTERED |
| Thursday, May 27, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, May 28, 2021 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, July 19, 2021 | TEAS AMENDMENT OF USE RECEIVED |
| Tuesday, July 20, 2021 | USE AMENDMENT FILED |
| Tuesday, July 20, 2021 | AMENDMENT TO USE PROCESSING COMPLETE |
| Thursday, August 5, 2021 | ASSIGNED TO EXAMINER |
| Thursday, August 19, 2021 | USE AMENDMENT ACCEPTED |
| Friday, August 20, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, August 20, 2021 | NOTICE OF ACCEPTANCE OF AMENDMENT TO ALLEGE USE E-MAILED |
| Wednesday, September 8, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 28, 2021 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 28, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 6, 2025 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Tuesday, May 6, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, May 6, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, May 6, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, May 6, 2025 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, December 14, 2021 | REGISTERED-PRINCIPAL REGISTER |
