| Serial Number | 79247770 |
| Word Mark | START ME UP |
| Filing Date | Tuesday, October 16, 2018 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, November 26, 2019 |
| Registration Number | 5917237 |
| Registration Date | Tuesday, November 26, 2019 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 10, 2019 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of the stylized wording "START ME UP" set inside a circular design formed by an arrow and with multiple drops partially encircling the same circular design. |
| Goods and Services | Biscuits; oat biscuits; rice biscuits; wafer biscuits; wafers; cakes; cookies; bakery products; cereal-based snack food; cereal bars and ready to eat cereal derived food bars; snacks manufactured from muesli, namely, muesli bars; cereal based food bars; breakfast cereals; biscuits made with cereals; cocoa-based beverages; coffee-based beverages; beverages made of tea; cocoa beverages; coffee beverages; tea-based beverages; muesli; muesli bars; muesli consisting predominantly of cereals; muesli desserts; rice; rice based snack foods; rice cakes; puddings; oatmeal; frozen pizzas; pizza; prepared pizza meals; muffins; biscuit products, namely, biscuit mixes, butter biscuits; condiments, namely, mustard, ketchup; bread; snack foods consisting principally of bread, namely, bread rolls, breadsticks; cereal products in bar form, namely, high-protein cereal bars; crisps made of cereals; mixes for making breakfast foods, namely, pancake mixes, muffin mixes; high-protein cereal bars; snack bars consisting of chocolate; confectionery, namely, grain-based snack bars also containing nuts and dried fruit; granola-based snack bars also containing dried fruits; chocolate bars also containing dried fruits; grain-based snack food bars; grain-based snack foods; wheat-based snack foods; whole wheat-based snack foods; foodstuffs made from corn, namely, corn chips, popcorn; corn-based snack foods; foodstuffs made from oats, namely, oatmeal, oat flakes; oat cakes; oat-based food, namely, oat biscuits |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 26, 2018 |
| Primary Code | 030 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | BITZ IP PTY LTD |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | AU |
| Party Name | BITZ IP PTY LTD |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | AU |
| Party Name | BITZ IP PTY LTD |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | AU |
| Event Date | Event Description |
| Friday, April 3, 2020 | FINAL DECISION TRANSACTION PROCESSED BY IB |
| Sunday, March 15, 2020 | FINAL DISPOSITION NOTICE SENT TO IB |
| Saturday, March 14, 2020 | FINAL DISPOSITION PROCESSED |
| Wednesday, February 26, 2020 | FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB |
| Tuesday, November 26, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 10, 2019 | PUBLISHED FOR OPPOSITION |
| Wednesday, August 21, 2019 | NOTICE OF PUBLICATION |
| Thursday, August 8, 2019 | ASSIGNED TO LIE |
| Monday, July 29, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 10, 2019 | EXAMINERS AMENDMENT MAILED |
| Monday, July 8, 2019 | EXAMINER'S AMENDMENT ENTERED |
| Monday, July 8, 2019 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, June 19, 2019 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Wednesday, June 19, 2019 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, June 19, 2019 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Saturday, March 2, 2019 | REFUSAL PROCESSED BY IB |
| Tuesday, February 12, 2019 | NON-FINAL ACTION MAILED - REFUSAL SENT TO IB |
| Tuesday, February 12, 2019 | REFUSAL PROCESSED BY MPU |
| Friday, February 1, 2019 | NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW |
| Thursday, January 31, 2019 | NON-FINAL ACTION WRITTEN |
| Thursday, January 24, 2019 | ASSIGNED TO EXAMINER |
| Tuesday, January 1, 2019 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, December 26, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Thursday, December 20, 2018 | SN ASSIGNED FOR SECT 66A APPL FROM IB |