START HEALTHIER Trademark

Trademark Overview

On Tuesday, January 29, 2019, a trademark application was filed for START HEALTHIER with the United States Patent and Trademark Office. The USPTO has given the START HEALTHIER trademark a serial number of 88280902. The federal status of this trademark filing is REGISTERED as of Tuesday, March 17, 2020. This trademark is owned by UnitedHealth Group Incorporated. The START HEALTHIER trademark is filed in the Advertising, Business and Retail Services and Education & Entertainment Services categories with the following description:

Arranging and conducting incentive award programs to encourage the frequent, continued and effective practice of physical exercise and to encourage healthy eating choices

Arranging and conducting incentive award programs that reward healthy behavior and participation in physical activity, namely, employee incentive award programs to promote cost-effective health care choices
start healthier

General Information

Serial Number88280902
Word MarkSTART HEALTHIER
Filing DateTuesday, January 29, 2019
Status700 - REGISTERED
Status DateTuesday, March 17, 2020
Registration Number6014802
Registration DateTuesday, March 17, 2020
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 2, 2019

Trademark Statements

Goods and ServicesArranging and conducting incentive award programs to encourage the frequent, continued and effective practice of physical exercise and to encourage healthy eating choices
Goods and ServicesArranging and conducting incentive award programs that reward healthy behavior and participation in physical activity, namely, employee incentive award programs to promote cost-effective health care choices

Classification Information

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, February 21, 2019
Primary Code035
First Use Anywhere DateFriday, September 6, 2019
First Use In Commerce DateFriday, September 6, 2019
International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, May 9, 2019
Primary Code041
First Use Anywhere DateFriday, September 6, 2019
First Use In Commerce DateFriday, September 6, 2019

Trademark Owner History

Party NameUnitedHealth Group Incorporated
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressEden Prairie, MN 55344
Party NameUnitedHealth Group Incorporated
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressMinnetonka, MN 55343
Party NameUnitedHealth Group Incorporated
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressMinnetonka, MN 55343

Trademark Events

Event DateEvent Description
Friday, February 1, 2019NEW APPLICATION ENTERED
Thursday, February 21, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, March 26, 2019ASSIGNED TO EXAMINER
Wednesday, March 27, 2019NON-FINAL ACTION E-MAILED
Wednesday, March 27, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, May 8, 2019TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, May 8, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, May 9, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, May 10, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, July 2, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Wednesday, March 27, 2019NON-FINAL ACTION WRITTEN
Wednesday, May 8, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 28, 2019ASSIGNED TO LIE
Wednesday, June 12, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, July 2, 2019PUBLISHED FOR OPPOSITION
Tuesday, August 27, 2019NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Thursday, January 16, 2020TEAS STATEMENT OF USE RECEIVED
Wednesday, February 12, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Thursday, January 16, 2020USE AMENDMENT FILED
Wednesday, February 5, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, February 5, 2020STATEMENT OF USE PROCESSING COMPLETE
Tuesday, February 11, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, March 17, 2020REGISTERED-PRINCIPAL REGISTER
Wednesday, February 1, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, February 1, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, February 1, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, February 1, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, February 1, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, March 17, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, July 31, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, July 31, 2025TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, July 31, 2025APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, July 31, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, July 31, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, July 31, 2025TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Related Keywords

healthier start programs incentive award physical arranging choices effective healthy conducting encourage