| Serial Number | 98709754 |
| Word Mark | STANDARD PROCEDURE. |
| Filing Date | Wednesday, August 21, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 17, 2025 |
| Registration Number | 7832425 |
| Registration Date | Tuesday, June 17, 2025 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, April 29, 2025 |
| Goods and Services | online retail store services featuring skincare products and apparel |
| Goods and Services | Apparel being clothing, namely, Hats, Head wear; clothing for sports, namely, Sports caps and hats; clothing for surfing, namely, surf wear; beach clothes, namely, hats; beach hats; beachwear, namely, beach hats |
| Goods and Services | Sunscreen preparations; sunscreens; aloe vera preparations for cosmetic purposes; Non-medicated after sun creams; after sun moisturisers; non-medicated after sun preparations; non-medicated after sun products, namely, after-sun lotions, after sun creams; after-sun oils; after-sun gels; oils for moisturising the skin after sun bathing; anti-sun preparations being cosmetics; cosmetic preparations for use in suntanning; cosmetic products for protection against the sun, namely, after-sun lotions, after sun creams; cosmetics for protecting the skin from sunburn; cosmetics for suntanning; non-medicated skin creams for application after exposure to the sun; non-medicated skin creams for application before exposure to the sun; non-medicated skin creams for protection against the sun; non-medicated preparations for sun screening; non-medicated preparations for suntanning; non-medicated preparations for the alleviation of sunburn; non-medicated preparations for the relief of sunburn; non-medicated sun barrier preparations; non-medicated sun blocking preparations; non-medicated sun screening preparations; non-medicated suntan creams; non-medicated suntan lotions; non-medicated suntanning oils; non-medicated suntanning preparations; preparations for the protection of the hair from the sun; preparations for use in suntanning; sun barriers being cosmetics; sun block; sun blocking cream being cosmetics; sun blocking gel being cosmetics; sun blocking lipsticks being cosmetics; sun blocking lotions being cosmetics; sun blocking oils being cosmetics; sun blocking preparations being cosmetics; sun creams being cosmetics; sun gel being cosmetics; sun lotions being cosmetics; sun milk being cosmetics; sun protecting creams being cosmetics; sun protection oils being cosmetics; sun protection products being cosmetics; sun protectors for lips being cosmetics; sun screen preparations being cosmetics; sun skin care products being cosmetics; sun-screening preparations; sun-tanning preparations being cosmetics; suntan lotion being cosmetics; suntan milk being cosmetics; suntan oils being cosmetics; suntan preparations being cosmetics; suntan preparations for use on the skin; body moisturisers; cosmetic moisturisers; moisturisers being cosmetics; cosmetic moisturising body lotion; cosmetic moisturising creams; cosmetic moisturising gels; cosmetic moisturising lotions; cosmetic moisturising preparations; cosmetic moisturising skin creams; cosmetic moisturising skin lotions; non-medicated creams for moisturising the skin; non-medicated moisturisers; non-medicated lip balms; body wash; non-medicated hand wash preparations; hair wash, namely shampoo and conditioner |
| Pseudo Mark | STANDARD PROCEDURE |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 21, 2024 |
| Primary Code | 003 |
| First Use Anywhere Date | Monday, November 23, 2020 |
| First Use In Commerce Date | Monday, November 23, 2020 |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 21, 2024 |
| Primary Code | 025 |
| First Use Anywhere Date | Monday, November 23, 2020 |
| First Use In Commerce Date | Monday, November 23, 2020 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, August 21, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, November 23, 2020 |
| First Use In Commerce Date | Monday, November 23, 2020 |
| Party Name | Standard Procedure, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Santa Monica, CA 90405 |
| Party Name | Standard Procedure, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Santa Monica, CA 90405 |
| Party Name | Standard Procedure, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Santa Monica, CA 90405 |
| Event Date | Event Description |
| Wednesday, August 21, 2024 | NEW APPLICATION ENTERED |
| Monday, January 6, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, January 6, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, January 6, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, January 31, 2025 | TEAS VOLUNTARY AMENDMENT RECEIVED |
| Friday, January 31, 2025 | TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED |
| Tuesday, March 4, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, March 5, 2025 | ASSIGNED TO EXAMINER |
| Thursday, March 6, 2025 | NON-FINAL ACTION WRITTEN |
| Thursday, March 6, 2025 | NON-FINAL ACTION E-MAILED |
| Thursday, March 6, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, March 27, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, March 27, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, March 27, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, March 28, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, April 23, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 29, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 29, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 17, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, June 17, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Friday, December 12, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, December 12, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, December 12, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |