SQUIRT. SWISH. GO. AURAGLOW CONCENTRATED MOUTHWASH FIGHTS BAD BREATH FOR 12 HOURS KILLS ODOR-CAUSING BACTERIA NO ALCOHOL, NON-BURNING MILD MINT CUP INCLUDED! JUST ADD WATER. 90 USES | 2 FL OZ (59 ML) Trademark
Trademark Overview
On Wednesday, June 3, 2026, a trademark application was filed for SQUIRT. SWISH. GO. AURAGLOW CONCENTRATED MOUTHWASH FIGHTS BAD BREATH FOR 12 HOURS KILLS ODOR-CAUSING BACTERIA NO ALCOHOL, NON-BURNING MILD MINT CUP INCLUDED! JUST ADD WATER. 90 USES | 2 FL OZ (59 ML) with the United States Patent and Trademark Office. The USPTO has given the SQUIRT. SWISH. GO. AURAGLOW CONCENTRATED MOUTHWASH FIGHTS BAD BREATH FOR 12 HOURS KILLS ODOR-CAUSING BACTERIA NO ALCOHOL, NON-BURNING MILD MINT CUP INCLUDED! JUST ADD WATER. 90 USES | 2 FL OZ (59 ML) trademark a serial number of 99863541. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, June 3, 2026. This trademark is owned by AuraGlow LLC. The SQUIRT. SWISH. GO. AURAGLOW CONCENTRATED MOUTHWASH FIGHTS BAD BREATH FOR 12 HOURS KILLS ODOR-CAUSING BACTERIA NO ALCOHOL, NON-BURNING MILD MINT CUP INCLUDED! JUST ADD WATER. 90 USES | 2 FL OZ (59 ML) trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Mouthwashes, not for medical purposes
General Information
| Serial Number | 99863541 |
| Word Mark | SQUIRT. SWISH. GO. AURAGLOW CONCENTRATED MOUTHWASH FIGHTS BAD BREATH FOR 12 HOURS KILLS ODOR-CAUSING BACTERIA NO ALCOHOL, NON-BURNING MILD MINT CUP INCLUDED! JUST ADD WATER. 90 USES | 2 FL OZ (59 ML) |
| Filing Date | Wednesday, June 3, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Wednesday, June 3, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Pseudo Mark | SQUIRT SWISH GO AURAGLOW CONCENTRATED MOUTHWASH FIGHTS BAD BREATH FOR 12 HOURS KILLS ODOR-CAUSING BACTERIA NO ALCOHOL NON-BURNING MILD MINT CUP INCLUDED JUST ADD WATER 90 USES 2 FL OZ 59 ML |
| Description of Mark | The mark consists of a two-dimensional portion of trade dress representing the front side of product packaging. The wording "SQUIRT. SWISH. GO." appears in teal stylized italic font near the top of the packaging. Below "SQUIRT. SWISH. GO." is the wording "AURAGLOW" in white stylized font, with the letter "O" in "AURAGLOW" in the shape of a white circle with a small white solid semi-circle underneath. Below "AURAGLOW" is a dark navy rounded rectangular design containing the wording "CONCENTRATED MOUTHWASH" in white bold stylized font. Below the rounded rectangle are the words "Fights bad breath for 12 hours" in white stylized font, over the words "Kills odor-causing bacteria" in white stylized font, over the words "No alcohol, non-burning" in white stylized font. Below that is a teal rounded rectangular design containing the words "MILD MINT" in white bold stylized font. To the right of the teal rounded rectangle is the wording "Cup included! Just add water." in white stylized italic font. Below the foregoing is the wording "90 USES | 2 FL OZ (59 ML)" in white font. All of the foregoing appear on a dark blue background. The dotted or broken lines depicting the shape of the trade dress indicate the placement of the trade dress on the packaging and are not part of the mark. The rectangular shape of the background is not claimed as a feature of the mark. |
| Pseudo Mark | SQUIRT SWISH GO AURAGLOW CONCENTRATED MOUTHWASH FIGHTS BAD BREATH FOR TWELVE HOURS KILLS ODOR CAUSING BACTERIA NO ALCOHOL NON BURNING MILD MINT CUP INCLUDED JUST ADD WATER NINETY USES TWO FLUID OUNCES FIFTY NINE MILLILITERS |
| Pseudo Mark | SQUIRT SWISH GO AURA GLOW CONCENTRATED MOUTHWASH FIGHTS BAD BREATH FOR TWELVE HOURS KILLS ODOR CAUSING BACTERIA NO ALCOHOL NON BURNING MILD MINT CUP INCLUDED JUST ADD WATER NINETY USES TWO FLUID OUNCES FIFTY NINE MILLILITERS |
| Pseudo Mark | SQUIRT SWISH GO AURA GLOW CONCENTRATED MOUTHWASH FIGHTS BAD BREATH FOR TWELVE HOURS KILLS ODOR CAUSING BACTERIA NO ALCOHOL NON BURNING MILD MINT CUP INCLUDED JUST ADD WATER NINETY USES TWO FLUID OUNCE FIFTY NINE MILLILITER |
| Indication of Colors claimed | The color(s) dark blue, white, and teal is/are claimed as a feature of the mark. |
| NOT AVAILABLE | "CONCENTRATED MOUTHWASH", "FIGHTS BAD BREATH FOR 12 HOURS", "KILLS ODOR-CAUSING BACTERIA", "NO ALCOHOL, NON-BURNING", "MILD MINT", "CUP INCLUDED! JUST ADD WATER.", and "90 USES | 2 FL OZ (59 ML)" |
| Goods and Services | Mouthwashes, not for medical purposes |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, June 3, 2026 |
| Primary Code | 003 |
| First Use Anywhere Date | Friday, May 1, 2026 |
| First Use In Commerce Date | Friday, May 1, 2026 |
Trademark Owner History
| Party Name | AuraGlow LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Stamford, CT 06901 US |
Trademark Events
| Event Date | Event Description |
| Wednesday, June 3, 2026 | NEW APPLICATION ENTERED |
| Wednesday, June 3, 2026 | APPLICATION FILING RECEIPT MAILED |