SOUTHWEST IMUA ONE Trademark

Trademark Overview


On Thursday, April 27, 2023, a trademark application was filed for SOUTHWEST IMUA ONE with the United States Patent and Trademark Office. The USPTO has given the SOUTHWEST IMUA ONE trademark a serial number of 97911260. The federal status of this trademark filing is FIRST EXTENSION - GRANTED as of Monday, August 12, 2024. This trademark is owned by Southwest Airlines Co.. The SOUTHWEST IMUA ONE trademark is filed in the Transportation & Storage Services category with the following description:

air transportation services featuring a frequent flyer bonus program; air transportation of passengers
southwest imua one

General Information


Serial Number97911260
Word MarkSOUTHWEST IMUA ONE
Filing DateThursday, April 27, 2023
Status730 - FIRST EXTENSION - GRANTED
Status DateMonday, August 12, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, December 19, 2023

Trademark Statements


Description of MarkThe mark consists of the gradient colors blue, purple, red, orange and yellow appearing on the body of an airplane with stylized graphic designs in black featuring flowers, canoe paddlers, waves, turtles, stars and lines, then color bands of blue, silver, red and yellow appear on the tail at the rear of the airplane with the word SOUTHWEST in white. The words IMUA ONE appears in white at the front of the plane under the window with a stylized silver heart with yellow, red and blue bands to the right of the door. The plane has a rear silver wing, silver coloring on a portion of the side engine, a silver lined door, and silver lined windshield.
Goods and Servicesair transportation services featuring a frequent flyer bonus program; air transportation of passengers
Indication of Colors claimedThe color(s) blue, purple, red, orange, yellow, black, white and silver is/are claimed as a feature of the mark.
Translation of Words in MarkThe English translation of IMUA in the mark is "Go Forward".

Classification Information


International Class039 - Transport; packaging and storage of goods; travel arrangement.
US Class Codes100, 105
Class Status Code6 - Active
Class Status DateThursday, May 25, 2023
Primary Code039
First Use Anywhere DateFriday, April 28, 2023
First Use In Commerce DateFriday, April 28, 2023

Trademark Owner History


Party NameSouthwest Airlines Co.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressDallas, TX 75235

Party NameSouthwest Airlines Co.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressDallas, TX 75235

Trademark Events


Event DateEvent Description
Monday, May 1, 2023NEW APPLICATION ENTERED
Thursday, May 25, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, May 26, 2023NOTICE OF DESIGN SEARCH CODE E-MAILED
Wednesday, August 2, 2023ASSIGNED TO EXAMINER
Wednesday, August 9, 2023NON-FINAL ACTION WRITTEN
Wednesday, August 9, 2023NON-FINAL ACTION E-MAILED
Wednesday, August 9, 2023NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, November 9, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Thursday, November 9, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, November 10, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, November 13, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, December 19, 2023PUBLISHED FOR OPPOSITION
Wednesday, November 29, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Monday, June 3, 2024TEAS STATEMENT OF USE RECEIVED
Tuesday, December 19, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 13, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, June 3, 2024USE AMENDMENT FILED
Tuesday, July 16, 2024STATEMENT OF USE PROCESSING COMPLETE
Monday, August 12, 2024SOU TEAS EXTENSION RECEIVED
Monday, August 12, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, August 12, 2024SOU EXTENSION 1 FILED
Monday, August 12, 2024SOU EXTENSION 1 GRANTED
Saturday, July 13, 2024CASE ASSIGNED TO INTENT TO USE PARALEGAL