SOUTHERN COMFORT M.W. HERON Trademark

Trademark Overview

On Friday, July 18, 2003, a trademark application was filed for SOUTHERN COMFORT M.W. HERON with the United States Patent and Trademark Office. The USPTO has given the SOUTHERN COMFORT M.W. HERON trademark a serial number of 76530332. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, August 22, 2025. This trademark is owned by Southern Comfort Properties, Inc.. The SOUTHERN COMFORT M.W. HERON trademark is filed in the Wines & Spirits category with the following description:

Alcoholic beverages; namely, distilled spirits
southern comfort m.w. heron

General Information

Serial Number76530332
Word MarkSOUTHERN COMFORT M.W. HERON
Filing DateFriday, July 18, 2003
Status800 - REGISTERED AND RENEWED
Status DateFriday, August 22, 2025
Registration Number2920424
Registration DateTuesday, January 25, 2005
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, November 2, 2004

Trademark Statements

Description of MarkThe mark consists of a three-dimensional configuration of a bottle with fluting around the shoulder below the neck, combined with literal elements as follows: An embossed signature design comprised of the words "M.W. HERON" appears diagonally on the front lower side of the bottle. The mark also contains a concave, elongated, oval depression on the left and right sides of the bottle with the word "SOUTHERN" embossed vertically from bottom to top on the left side and the word "COMFORT" embossed vertically from top to bottom on the right side of the bottle. The dotted or broken lines in the drawing are intended to show the position of the labels that are placed on the bottle as well as the portions of the configuration of the bottle that are not claimed as features of the mark.
Section 2(f) Limitation Statementas to the shoulder fluting design
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesAlcoholic beverages; namely, distilled spirits
NOT AVAILABLEthe three-dimensional elements of a round cap, a cylindrical neck and a round base of a bottle

Classification Information

International Class033 - Alcoholic beverages (except beers).
US Class Codes047, 049
Class Status Code6 - Active
Class Status DateWednesday, August 6, 2003
Primary Code033
First Use Anywhere DateSaturday, June 30, 2001
First Use In Commerce DateSaturday, June 30, 2001

Trademark Owner History

Party NameSAZERAC BRANDS, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressLouisville, KY 40223
Party NameSouthern Comfort Properties, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSan Rafael, CA 94903
Party NameSouthern Comfort Properties, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSan Rafael, CA 94903
Party NameSouthern Comfort Properties, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSan Rafael, CA 94903

Trademark Events

Event DateEvent Description
Wednesday, November 19, 2003PETITION TO DIRECTOR GRANTED
Tuesday, January 27, 2004ASSIGNED TO EXAMINER
Tuesday, February 10, 2004NON-FINAL ACTION MAILED
Thursday, July 22, 2004PAPER RECEIVED
Thursday, July 22, 2004CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, August 3, 2004AMENDMENT FROM APPLICANT ENTERED
Wednesday, August 4, 2004APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, August 25, 2004ASSIGNED TO LIE
Thursday, July 17, 2003PETITION TO DIRECTOR RECEIVED
Wednesday, October 13, 2004NOTICE OF PUBLICATION
Tuesday, November 2, 2004PUBLISHED FOR OPPOSITION
Tuesday, January 25, 2005REGISTERED-PRINCIPAL REGISTER
Wednesday, September 29, 2010TEAS SECTION 8 & 15 RECEIVED
Tuesday, December 2, 2014TEAS SECTION 8 & 9 RECEIVED
Monday, December 22, 2014CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, December 22, 2014REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, September 7, 2004LAW OFFICE PUBLICATION REVIEW COMPLETED
Thursday, September 30, 2010CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, October 1, 2010CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, October 5, 2010REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, December 22, 2014REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Monday, December 22, 2014NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Thursday, May 12, 2016ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, May 18, 2016ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Thursday, May 31, 2018ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, October 18, 2018TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, October 18, 2018APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, December 1, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, December 1, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, April 27, 2016AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Thursday, May 12, 2016TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, May 31, 2018TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, January 25, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, May 19, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, June 18, 2025POST REGISTRATION ACTION MAILED - SEC. 8 & 9
Friday, December 1, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, December 1, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, December 1, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Saturday, December 14, 2024TEAS SECTION 8 & 9 RECEIVED
Tuesday, August 19, 2025TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Friday, August 22, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, August 22, 2025REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Friday, August 22, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Related Keywords

heron comfort southern spirits distilled namely beverages alcoholic