| Serial Number | 86279462 |
| Word Mark | S.O. WHAT! SO NOW WHAT? |
| Filing Date | Tuesday, May 13, 2014 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, December 31, 2021 |
| Registration Number | 4763147 |
| Registration Date | Tuesday, June 30, 2015 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 14, 2015 |
| Description of Mark | The mark consists of stylized capital letter "S" and capital letter "O" which are listed in black font with each letter followed by a period to spell the word "S.O." The capital letters "W," "H" and "T" are in stylized black font followed by a black exclamation point. The letter "A" is drawn in black as the bottom of a person's body to resemble legs while the top of the letter "A" is separated by white spaces and reversed on top of the person's body in the color red to resemble arms extended in the air. Between the arms of the person's upper body is a black circle to resemble a person's head without any identifiable features. Underneath the word "What" is a black line broken by text in red which reads, "SO NOW WHAT" and that text is followed by a red question mark. The words, "SO" and "WHAT" are in red lowercase letters while the word "NOW" is listed in all capital red letters. The black foot of the letter "A" extends into the black line following the question mark in the text "SO NOW WHAT?" and is longer than the leg on the left. The white background indicates placement and is not part of the mark. |
| Goods and Services | T-shirts |
| Indication of Colors claimed | The color(s) black, red, and white is/are claimed as a feature of the mark. |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, December 31, 2021 |
| Primary Code | 025 |
| First Use Anywhere Date | Sunday, September 25, 2011 |
| First Use In Commerce Date | Sunday, September 25, 2011 |
| Party Name | Summer Owens |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Memphis, TN 38175 |
| Party Name | Summer Owens |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Memphis, TN 38175 |
| Party Name | Summer Owens |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Memphis, TN 38175 |
| Event Date | Event Description |
| Friday, December 31, 2021 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, June 30, 2020 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, June 30, 2015 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, April 14, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 14, 2015 | PUBLISHED FOR OPPOSITION |
| Wednesday, March 25, 2015 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 10, 2015 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, March 10, 2015 | ASSIGNED TO LIE |
| Thursday, February 19, 2015 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, February 6, 2015 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, February 5, 2015 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, February 5, 2015 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, February 3, 2015 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, February 3, 2015 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, February 3, 2015 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, August 8, 2014 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, August 8, 2014 | NON-FINAL ACTION E-MAILED |
| Friday, August 8, 2014 | NON-FINAL ACTION WRITTEN |
| Friday, August 1, 2014 | ASSIGNED TO EXAMINER |
| Wednesday, May 28, 2014 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, May 27, 2014 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Friday, May 16, 2014 | NEW APPLICATION ENTERED IN TRAM |