SO PURE. SO GOOD. Trademark
Trademark Overview
On Tuesday, March 12, 2024, a trademark application was filed for SO PURE. SO GOOD. with the United States Patent and Trademark Office. The USPTO has given the SO PURE. SO GOOD. trademark a serial number of 98444911. The federal status of this trademark filing is SU - REGISTRATION REVIEW COMPLETE as of Friday, December 5, 2025. This trademark is owned by BE SIMPLE LLC. The SO PURE. SO GOOD. trademark is filed in the Meat & Processed Food Products and Staple Food Products categories with the following description:
Kale chips
Pancake mixes; Rolled oats
General Information
| Serial Number | 98444911 |
| Word Mark | SO PURE. SO GOOD. |
| Filing Date | Tuesday, March 12, 2024 |
| Status | 819 - SU - REGISTRATION REVIEW COMPLETE |
| Status Date | Friday, December 5, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, October 29, 2024 |
Trademark Statements
| Goods and Services | Kale chips |
| Goods and Services | Pancake mixes; Rolled oats |
Classification Information
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, March 12, 2024 |
| Primary Code | 029 |
| First Use Anywhere Date | Wednesday, November 6, 2024 |
| First Use In Commerce Date | Wednesday, November 6, 2024 |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, March 12, 2024 |
| Primary Code | 030 |
| First Use Anywhere Date | Saturday, October 26, 2024 |
| First Use In Commerce Date | Saturday, October 26, 2024 |
Trademark Owner History
| Party Name | BE SIMPLE LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | MIAMI, FL 33131 |
| Party Name | BE SIMPLE LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | MIAMI, FL 33131 |
Trademark Events
| Event Date | Event Description |
| Tuesday, March 12, 2024 | NEW APPLICATION ENTERED |
| Thursday, August 1, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, September 23, 2024 | ASSIGNED TO EXAMINER |
| Tuesday, September 24, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 9, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 29, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 29, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 10, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, June 10, 2025 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, December 4, 2025 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, June 10, 2025 | USE AMENDMENT FILED |
| Friday, December 5, 2025 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, December 5, 2025 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Friday, December 5, 2025 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
