| Serial Number | 99573188 |
| Word Mark | SO GOOD SO YOU |
| Filing Date | Wednesday, December 31, 2025 |
| Status | 680 - APPROVED FOR PUBLICATION |
| Status Date | Thursday, April 30, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | Dietary and nutritional supplemental beverages for elevating mood and/or cognitive function, promoting relaxation, or aiding sleep, none of the foregoing being alcohol-based; Dietary supplemental drinks in the nature of vitamin and mineral beverages; Beverages containing probiotics for use as a nutritional supplement |
| Goods and Services | Energy drinks; Energy drinks enhanced with vitamins, minerals, nutrients; Beauty beverages, namely, fruit juices and energy drinks containing nutritional supplements; Non-alcoholic water-based beverages; Non-alcoholic water-based beverages also containing fruit flavoring; Non-alcoholic sparkling fruit juice drinks; Non-alcoholic drinks, namely, energy shots |
| Description of Mark | The mark consists of the words "SO GOOD" stacked on top of the words "SO YOU", where the "O" in "YOU" is represented by a leaf, and all the words are within the shape of a heart. |
| International Class | 005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides. |
| US Class Codes | 005, 006, 018, 044, 046, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 31, 2025 |
| Primary Code | 005 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, December 31, 2025 |
| Primary Code | 032 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | So Good Brand, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Minneapolis, MN 55414 US |
| Event Date | Event Description |
| Wednesday, December 31, 2025 | NEW APPLICATION ENTERED |
| Wednesday, December 31, 2025 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, April 21, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, April 21, 2026 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Thursday, April 30, 2026 | ASSIGNED TO EXAMINER |
| Thursday, April 30, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |