| Serial Number | 85710034 |
| Word Mark | SNOWPLOW |
| Filing Date | Wednesday, August 22, 2012 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Wednesday, August 6, 2025 |
| Registration Number | 4607947 |
| Registration Date | Tuesday, September 23, 2014 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, July 8, 2014 |
| Pseudo Mark | SNOW PLOW |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Providing analytics of consumer behavior data related to the way users engage and interact with websites, mobile applications, desktop applications, computer games and marketing campaigns; preparing business reports electronically relating to customer and partner behaviour, engagement and profitability; collecting, and analyzing marketing data from users of websites, mobile applications, desktop applications, computer games and marketing campaigns for business purposes; collection and reporting of market research data related to the way users engage and interact with websites, mobile applications, desktop applications and computer games and marketing campaigns; marketing data integration in the nature of analysis of market research data and statistics including customer relationship management data and incentive schemes; business consulting services in the field of web and mobile analytics from users of websites, mobile applications, desktop applications, computer games and marketing campaigns for business purposes related to consumer behavior, namely, the way users engage and interact with websites, mobile applications, desktop applications, computer games and marketing campaigns; none of the foregoing services being related to technology assessment, namely, the analytic and democratic practice which aims at broadening the knowledge base of policy decisions by comprehensively analyzing the socio-economic preconditions as well as the possible social, economic and environmental impacts in the implementation of new technologies |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, August 30, 2012 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Snowplow Analytics Limited |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | London EC3A 7LN GB |
| Party Name | Snowplow Analytics Limited |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | London EC2A 4RQ GB |
| Party Name | Snowplow Analytics Limited |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | London EC2A 4RQ GB |
| Event Date | Event Description |
| Saturday, August 25, 2012 | NEW APPLICATION ENTERED |
| Saturday, December 15, 2012 | ASSIGNED TO EXAMINER |
| Thursday, December 20, 2012 | NON-FINAL ACTION WRITTEN |
| Thursday, December 20, 2012 | NON-FINAL ACTION E-MAILED |
| Thursday, December 20, 2012 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, May 23, 2013 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, June 3, 2013 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, June 3, 2013 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Sunday, July 21, 2013 | FINAL REFUSAL WRITTEN |
| Sunday, July 21, 2013 | FINAL REFUSAL E-MAILED |
| Sunday, July 21, 2013 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Thursday, January 9, 2014 | TEAS REQUEST TO DIVIDE RECEIVED |
| Thursday, August 30, 2012 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, August 31, 2012 | NOTICE OF PSEUDO MARK MAILED |
| Wednesday, May 29, 2013 | ASSIGNED TO LIE |
| Thursday, January 9, 2014 | DIVISIONAL REQUEST RECEIVED |
| Friday, January 17, 2014 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, January 21, 2014 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Wednesday, January 22, 2014 | DIVISIONAL PROCESSING COMPLETE |
| Wednesday, March 19, 2014 | ACTION CONTINUING FINAL - COMPLETED |
| Wednesday, March 19, 2014 | ACTION DENYING REQ FOR RECON E-MAILED |
| Wednesday, March 19, 2014 | NOTIFICATION OF ACTION DENYING REQ FOR RECON E-MAILED |
| Wednesday, May 28, 2014 | JURISDICTION RESTORED TO EXAMINING ATTORNEY |
| Tuesday, January 21, 2014 | EXPARTE APPEAL RECEIVED AT TTAB |
| Tuesday, January 21, 2014 | JURISDICTION RESTORED TO EXAMINING ATTORNEY |
| Tuesday, January 21, 2014 | EX PARTE APPEAL-INSTITUTED |
| Thursday, May 29, 2014 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 18, 2014 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 23, 2014 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 23, 2014 | EXPARTE APPEAL TERMINATED |
| Monday, September 23, 2019 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Thursday, October 15, 2020 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, October 19, 2020 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Saturday, May 31, 2014 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, July 8, 2014 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 8, 2014 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Friday, August 28, 2020 | TEAS SECTION 8 & 15 RECEIVED |
| Tuesday, March 18, 2025 | TEAS SECTION 8 & 9 RECEIVED |
| Tuesday, August 5, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, August 6, 2025 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Wednesday, August 6, 2025 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Wednesday, August 6, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Monday, October 19, 2020 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Saturday, September 23, 2023 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |