SMS DIRECT Trademark

Trademark Overview


On Monday, October 29, 2018, a trademark application was filed for SMS DIRECT with the United States Patent and Trademark Office. The USPTO has given the SMS DIRECT trademark a serial number of 88173186. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, December 5, 2025. This trademark is owned by SEFCU Services, LLC dba SEFCU Mortgage Services. The SMS DIRECT trademark is filed in the Computer & Software Products & Electrical & Scientific Products and Insurance & Financial Services categories with the following description:

Mortgage brokerage; Mortgage lending; Mortgage procurement for others; mortgage services; loan origination services; electronic loan origination services

downloadable mobile applications for creating, accessing and managing mortgages, mortgage information, data relating to mortgages; Mortgage services accessible by means of downloadable mobile applications; Online banking services accessible by means of downloadable mobile applications; software for mortgage applications and providing information to borrowers for home loans; mortgage services, namely, software for allowing lenders to deliver documents and applications to decision makers
sms direct

General Information


Serial Number88173186
Word MarkSMS DIRECT
Filing DateMonday, October 29, 2018
Status710 - CANCELLED - SECTION 8
Status DateFriday, December 5, 2025
Registration Number5759649
Registration DateTuesday, May 21, 2019
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Pseudo MarkSEFCU MORTGAGE SERVICES DIRECT
Goods and ServicesMortgage brokerage; Mortgage lending; Mortgage procurement for others; mortgage services; loan origination services; electronic loan origination services
Goods and Servicesdownloadable mobile applications for creating, accessing and managing mortgages, mortgage information, data relating to mortgages; Mortgage services accessible by means of downloadable mobile applications; Online banking services accessible by means of downloadable mobile applications; software for mortgage applications and providing information to borrowers for home loans; mortgage services, namely, software for allowing lenders to deliver documents and applications to decision makers

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, December 5, 2025
Primary Code009
First Use Anywhere DateMonday, December 31, 2018
First Use In Commerce DateThursday, January 31, 2019

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, December 5, 2025
Primary Code036
First Use Anywhere DateMonday, December 31, 2018
First Use In Commerce DateThursday, January 31, 2019

Trademark Owner History


Party NameSEFCU Services, LLC dba SEFCU Mortgage Services
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressAlbany, NY 12206

Party NameSEFCU Services, LLC dba SEFCU Mortgage Services
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressAlbany, NY 12206

Trademark Events


Event DateEvent Description
Thursday, November 1, 2018NEW APPLICATION ENTERED
Tuesday, November 13, 2018NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Tuesday, February 5, 2019ASSIGNED TO EXAMINER
Saturday, February 16, 2019NON-FINAL ACTION WRITTEN
Saturday, February 16, 2019NON-FINAL ACTION E-MAILED
Saturday, February 16, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, March 26, 2019TEAS AMENDMENT OF USE RECEIVED
Wednesday, March 27, 2019USE AMENDMENT FILED
Wednesday, March 27, 2019AMENDMENT TO USE PROCESSING COMPLETE
Tuesday, March 26, 2019TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, March 26, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, March 27, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, April 1, 2019USE AMENDMENT ACCEPTED
Monday, April 1, 2019APPROVED FOR REGISTRATION SUPPLEMENTAL REGISTER
Tuesday, April 2, 2019NOTICE OF ACCEPTANCE OF AMENDMENT TO ALLEGE USE E-MAILED
Sunday, April 14, 2019ASSIGNED TO LIE
Monday, April 15, 2019LAW OFFICE PUBLICATION REVIEW COMPLETED
Tuesday, May 21, 2019REGISTERED-SUPPLEMENTAL REGISTER
Saturday, October 14, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Saturday, October 14, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Saturday, October 14, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 21, 2024COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, May 21, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, May 21, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, May 21, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, December 5, 2025CANCELLED SEC. 8 (6-YR)