SMOOTH GUARD Trademark

Trademark Overview


On Monday, November 14, 2005, a trademark application was filed for SMOOTH GUARD with the United States Patent and Trademark Office. The USPTO has given the SMOOTH GUARD trademark a serial number of 78753003. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, March 31, 2017. This trademark is owned by L'Oreal USA Creative, Inc.. The SMOOTH GUARD trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Hair styling preparation
smooth guard

General Information


Serial Number78753003
Word MarkSMOOTH GUARD
Filing DateMonday, November 14, 2005
Status800 - REGISTERED AND RENEWED
Status DateFriday, March 31, 2017
Registration Number3336622
Registration DateTuesday, November 13, 2007
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 18, 2006

Trademark Statements


Goods and ServicesHair styling preparation

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateThursday, November 17, 2005
Primary Code003
First Use Anywhere DateSaturday, July 1, 2006
First Use In Commerce DateSaturday, July 1, 2006

Trademark Owner History


Party NameL'OREAL USA S/D, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressNEW YORK, NY 10001

Party NameL'Oreal USA Creative, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10001

Party NameL'Oreal USA Creative, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10017

Party NameL'Oreal USA Creative, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10017

Trademark Events


Event DateEvent Description
Wednesday, January 31, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, March 31, 2017NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - MAILED
Friday, March 31, 2017REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, March 31, 2017REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, March 31, 2017CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, February 6, 2017TEAS SECTION 8 & 9 RECEIVED
Wednesday, June 8, 2016APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Wednesday, June 8, 2016TEAS CHANGE OF OWNER ADDRESS RECEIVED
Monday, June 6, 2016TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, January 22, 2013NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - MAILED
Tuesday, January 22, 2013REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, January 22, 2013CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Wednesday, January 2, 2013TEAS SECTION 8 & 15 RECEIVED
Friday, December 28, 2012TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, November 13, 2007REGISTERED-PRINCIPAL REGISTER
Tuesday, October 9, 2007LAW OFFICE REGISTRATION REVIEW COMPLETED
Tuesday, October 9, 2007ASSIGNED TO LIE
Monday, September 10, 2007ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, August 22, 2007STATEMENT OF USE PROCESSING COMPLETE
Friday, July 13, 2007USE AMENDMENT FILED
Friday, July 13, 2007TEAS STATEMENT OF USE RECEIVED
Tuesday, April 10, 2007SOU EXTENSION 1 GRANTED
Tuesday, April 10, 2007SOU EXTENSION 1 FILED
Tuesday, April 10, 2007SOU TEAS EXTENSION RECEIVED
Tuesday, October 10, 2006NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, July 18, 2006PUBLISHED FOR OPPOSITION
Wednesday, June 28, 2006NOTICE OF PUBLICATION
Wednesday, May 31, 2006LAW OFFICE PUBLICATION REVIEW COMPLETED
Friday, May 26, 2006ASSIGNED TO LIE
Friday, May 19, 2006APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, May 11, 2006ASSIGNED TO EXAMINER
Thursday, November 17, 2005NEW APPLICATION ENTERED

Related Keywords


guard smooth preparation styling hair