| Serial Number | 86744205 |
| Word Mark | SMOKE X MIRRORS |
| Filing Date | Tuesday, September 1, 2015 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, June 23, 2023 |
| Registration Number | 5101473 |
| Registration Date | Tuesday, December 13, 2016 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, January 26, 2016 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | On-line retail store services featuring sunglasses, glasses and frames |
| Goods and Services | Eyewear, namely, sunglasses, eyeglasses and ophthalmic frames and cases therefor |
| Description of Mark | The mark consists of the terms "SMOKE x MIRRORS" underneath a pair of stylized eyes gazing to the left. |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, June 23, 2023 |
| Primary Code | 009 |
| First Use Anywhere Date | Thursday, March 31, 2016 |
| First Use In Commerce Date | Thursday, March 31, 2016 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, June 23, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | Sunday, September 4, 2016 |
| First Use In Commerce Date | Sunday, September 4, 2016 |
| Party Name | GRANA HOLDING LIMITED |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | LIMASSOL 3095 CY |
| Party Name | BIRS Group, Ltd. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Tortola VG |
| Party Name | BIRS Group, Ltd. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Tortola VG |
| Party Name | BIRS Group, Ltd. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Tortola VG |
| Event Date | Event Description |
| Friday, September 4, 2015 | NEW APPLICATION ENTERED |
| Friday, September 4, 2015 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Saturday, September 5, 2015 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, December 14, 2015 | ASSIGNED TO EXAMINER |
| Wednesday, December 16, 2015 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 6, 2016 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 26, 2016 | PUBLISHED FOR OPPOSITION |
| Tuesday, January 26, 2016 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, March 22, 2016 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Thursday, September 22, 2016 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, October 11, 2016 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, September 22, 2016 | USE AMENDMENT FILED |
| Tuesday, October 11, 2016 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, November 8, 2016 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, November 9, 2016 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, December 13, 2016 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, January 29, 2020 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Monday, December 13, 2021 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, June 23, 2023 | CANCELLED SEC. 8 (6-YR) |