| Serial Number | 79395905 |
| Word Mark | SMM-MM |
| Filing Date | Friday, April 5, 2024 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 7, 2025 |
| Registration Number | 7971359 |
| Registration Date | Tuesday, October 7, 2025 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 19, 2025 |
| Goods and Services | Information technology (IT) consulting, namely, computer software consulting services in the fields of marketing software, maturity and capability assessment software, and software featuring maturity and capability models; IT services, namely, computer software consulting services, computer technology consulting services, computer software development in the framework of publishing software, and software engineering services for data processing and development of computer platforms |
| Goods and Services | Printed publications, namely, guides, manuals, self-assessment guides, whitepapers, hand-outs, newsletters, periodicals, magazines, reports, diagrams, charts, graphic representations, graphic reproductions, leaflets, brochures, instructional and teaching materials and worksheets in the field of marketing, maturity assessment, capability assessment, and maturity or capability models; books, namely, printed workbooks in the field of marketing, maturity assessment, capability assessment, and maturity or capability models; printed information books in the field of marketing, maturity assessment, capability assessment, and maturity or capability models; Printed non-fiction books on a variety of topics |
| Goods and Services | Business management consulting; marketing consulting; professional business consulting; business organization consulting; business organization management consulting; providing business information in the field of social media; providing marketing consulting in the field of social media; advertising via electronic media and specifically the internet; advertising and marketing services provided by means of social media; digital marketing services; digital advertising services; marketing services; advertising and marketing; advertising and marketing consultancy; providing information in the field of marketing; marketing consultancy; advertising, marketing and promotional services; marketing, advertising, and promotional services; advertising and marketing services; business marketing consultancy services; marketing research; marketing research, namely, research in the field of social media marketing; marketing forecasting; marketing, advertising and promotion services; distribution of advertising, marketing and promotional material; marketing services, namely, marketing assistance; advertising services; advertising and advertisement services; publicity and advertising services; advertising, marketing and promotion services; advertising services, namely, promotion of businesses of others; employment recruiting services and consultation in the field of advertising; advertising and promotional services; promotional and advertising services; advertising copywriting; promotional advertising services; advertising and publicity services and consulting; television advertising; marketing, business and business management consulting services on the topics of maturity models, maturity and capability models, maturity assessment, and maturity and capability assessment |
| International Class | 016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks. |
| US Class Codes | 002, 005, 022, 023, 029, 037, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 16, 2024 |
| Primary Code | 016 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 16, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, May 16, 2024 |
| Primary Code | 042 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | NOT AVAILABLE |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 01 - Individual |
| Address | AT |
| Party Name | NOT AVAILABLE |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 01 - Individual |
| Address | AT |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | AT |
| Event Date | Event Description |
| Thursday, May 16, 2024 | SN ASSIGNED FOR SECT 66A APPL FROM IB |
| Wednesday, May 22, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, May 22, 2024 | APPLICATION FILING RECEIPT MAILED |
| Friday, October 18, 2024 | ASSIGNED TO EXAMINER |
| Tuesday, October 22, 2024 | NON-FINAL ACTION WRITTEN |
| Wednesday, October 23, 2024 | NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW |
| Monday, October 28, 2024 | REFUSAL PROCESSED BY MPU |
| Monday, October 28, 2024 | NON-FINAL ACTION MAILED - REFUSAL SENT TO IB |
| Sunday, November 17, 2024 | REFUSAL PROCESSED BY IB |
| Thursday, April 24, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, April 24, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, April 24, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, May 5, 2025 | NON-FINAL ACTION WRITTEN |
| Monday, May 5, 2025 | NON-FINAL ACTION E-MAILED |
| Monday, May 5, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, July 11, 2025 | EXAMINERS AMENDMENT -WRITTEN |
| Friday, July 11, 2025 | EXAMINERS AMENDMENT E-MAILED |
| Friday, July 11, 2025 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, July 11, 2025 | EXAMINER'S AMENDMENT ENTERED |
| Friday, July 11, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 13, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 19, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 19, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Friday, October 3, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, October 7, 2025 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 7, 2025 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Wednesday, October 15, 2025 | NOTIFICATION OF POSSIBLE OPPOSITION CREATED, TO BE SENT TO IB |
| Wednesday, October 15, 2025 | NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB |
| Friday, October 31, 2025 | NOTIFICATION OF POSSIBLE OPPOSITION - PROCESSED BY IB |