| Serial Number | 97015743 |
| Word Mark | SMILEWHITE |
| Filing Date | Tuesday, September 7, 2021 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 31, 2023 |
| Registration Number | 7208396 |
| Registration Date | Tuesday, October 31, 2023 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, January 31, 2023 |
| Description of Mark | The mark consists of a fanciful design of a smile with words "SmileWhite" and below a double-sided arrow in the shape of a smile cradling the words, "SmileWhite". |
| Pseudo Mark | SMILE WHITE |
| Goods and Services | Teeth whitening kits, teeth whitening bleaching gels, teeth whitening pens, teeth whitening gel applicators, teeth whitening strips, tooth paste, tooth brush, tooth whitening preparations for cosmetic purposes, teeth whitening creams |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, December 23, 2022 |
| Primary Code | 003 |
| First Use Anywhere Date | Monday, July 12, 2021 |
| First Use In Commerce Date | Tuesday, December 7, 2021 |
| Party Name | NOT AVAILABLE |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 01 - Individual |
| Address | San Francisco, CA 94111 |
| Party Name | NOT AVAILABLE |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 01 - Individual |
| Address | San Francisco, CA 94111 |
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | San Francisco, CA 94111 |
| Event Date | Event Description |
| Tuesday, October 31, 2023 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, October 31, 2023 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, September 26, 2023 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Monday, September 25, 2023 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, September 19, 2023 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, September 12, 2023 | USE AMENDMENT FILED |
| Tuesday, September 19, 2023 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, September 12, 2023 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, March 28, 2023 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, January 31, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, January 31, 2023 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 11, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Friday, December 23, 2022 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, December 23, 2022 | EXAMINER'S AMENDMENT ENTERED |
| Friday, December 23, 2022 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Friday, December 23, 2022 | EXAMINERS AMENDMENT E-MAILED |
| Friday, December 23, 2022 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, December 20, 2022 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, December 19, 2022 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, December 19, 2022 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, June 22, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, June 22, 2022 | NON-FINAL ACTION E-MAILED |
| Wednesday, June 22, 2022 | NON-FINAL ACTION WRITTEN |
| Friday, June 10, 2022 | ASSIGNED TO EXAMINER |
| Tuesday, October 19, 2021 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, October 18, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, September 10, 2021 | NEW APPLICATION ENTERED |