SMILE DIRECT CLUB Trademark
Trademark Overview
On Monday, March 2, 2020, a trademark application was filed for SMILE DIRECT CLUB with the United States Patent and Trademark Office. The USPTO has given the SMILE DIRECT CLUB trademark a serial number of 88817226. The federal status of this trademark filing is REGISTERED as of Tuesday, April 27, 2021. This trademark is owned by SmileDirectClub, LLC. The SMILE DIRECT CLUB trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Toothpaste; cleaning preparations for dental appliances, including dentures, aligners, and retainers
General Information
| Serial Number | 88817226 |
| Word Mark | SMILE DIRECT CLUB |
| Filing Date | Monday, March 2, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, April 27, 2021 |
| Registration Number | 6331721 |
| Registration Date | Tuesday, April 27, 2021 |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, February 9, 2021 |
Trademark Statements
| Description of Mark | The mark consists of the word "SMILE" with the words "DIRECT CLUB" in a curve below the word "SMILE". |
| Goods and Services | Toothpaste; cleaning preparations for dental appliances, including dentures, aligners, and retainers |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Sunday, March 8, 2020 |
| Primary Code | 003 |
| First Use Anywhere Date | Wednesday, December 4, 2019 |
| First Use In Commerce Date | Wednesday, December 4, 2019 |
Trademark Owner History
| Party Name | OTIP HOLDING, LLC |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | WEST PALM BEACH, FL 33401 |
| Party Name | SDC U.S. SMILEPAY SPV |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | WILMINGTON, DE 19890 |
| Party Name | SDC U.S. SMILEPAY SPV |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | WILMINGTON, DE 19890 |
| Party Name | SDC U.S. SMILEPAY SPV |
| Party Type | 11 - New Owner Before Publication |
| Legal Entity Type | 99 - Other |
| Address | WILMINGTON, DE 19890 |
| Party Name | SmileDirectClub, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Nashville, TN 37219 |
Trademark Events
| Event Date | Event Description |
| Thursday, March 5, 2020 | NEW APPLICATION ENTERED |
| Sunday, March 8, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, May 20, 2020 | ASSIGNED TO EXAMINER |
| Thursday, May 21, 2020 | NON-FINAL ACTION E-MAILED |
| Thursday, May 21, 2020 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, June 25, 2020 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, June 25, 2020 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, May 21, 2020 | NON-FINAL ACTION WRITTEN |
| Wednesday, June 3, 2020 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Thursday, June 25, 2020 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, July 10, 2020 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Friday, July 10, 2020 | SUSPENSION LETTER WRITTEN |
| Friday, July 10, 2020 | LETTER OF SUSPENSION E-MAILED |
| Tuesday, February 9, 2021 | PUBLISHED FOR OPPOSITION |
| Saturday, January 2, 2021 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, January 20, 2021 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, February 9, 2021 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, April 27, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Thursday, August 8, 2024 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
