SMILE DIRECT CLUB Trademark

Trademark Overview


On Sunday, January 20, 2019, a trademark application was filed for SMILE DIRECT CLUB with the United States Patent and Trademark Office. The USPTO has given the SMILE DIRECT CLUB trademark a serial number of 88268868. The federal status of this trademark filing is REGISTERED as of Tuesday, March 9, 2021. This trademark is owned by SmileDirectClub, LLC. The SMILE DIRECT CLUB trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Tooth whitening preparations; teeth whitening kit; lip balm
smile direct club

General Information


Serial Number88268868
Word MarkSMILE DIRECT CLUB
Filing DateSunday, January 20, 2019
Status700 - REGISTERED
Status DateTuesday, March 9, 2021
Registration Number6285614
Registration DateTuesday, March 9, 2021
Mark Drawing5 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, December 22, 2020

Trademark Statements


Description of MarkThe mark consists of the word "smile" with the words "DIRECT CLUB" in a curve below the word "SMILE".
Goods and ServicesTooth whitening preparations; teeth whitening kit; lip balm
Indication of Colors claimedColor is not claimed as a feature of the mark.

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, February 12, 2019
Primary Code003
First Use Anywhere DateTuesday, October 17, 2017
First Use In Commerce DateTuesday, October 17, 2017

Trademark Owner History


Party NameOTIP HOLDING, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressWEST PALM BEACH, FL 33401

Party NameSDC U.S. SMILEPAY SPV
Party Type30 - Original Registrant
Legal Entity Type99 - Other
AddressWILMINGTON, DE 19890

Party NameSDC U.S. SMILEPAY SPV
Party Type20 - Owner at Publication
Legal Entity Type99 - Other
AddressWILMINGTON, DE 19890

Party NameSDC U.S. SMILEPAY SPV
Party Type11 - New Owner Before Publication
Legal Entity Type99 - Other
AddressWILMINGTON, DE 19890

Party NameSmileDirectClub, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressNashville, TN 37219

Trademark Events


Event DateEvent Description
Wednesday, January 23, 2019NEW APPLICATION ENTERED
Tuesday, February 12, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, April 1, 2019ASSIGNED TO EXAMINER
Monday, April 8, 2019NON-FINAL ACTION WRITTEN
Monday, April 8, 2019NON-FINAL ACTION E-MAILED
Monday, April 8, 2019NOTIFICATION OF NON-FINAL ACTION E-MAILED
Friday, June 14, 2019TEAS RESPONSE TO OFFICE ACTION RECEIVED
Friday, June 14, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Saturday, June 15, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, July 19, 2019SUSPENSION LETTER WRITTEN
Friday, July 19, 2019LETTER OF SUSPENSION E-MAILED
Friday, July 19, 2019NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Tuesday, January 21, 2020REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Wednesday, June 3, 2020AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, July 22, 2020REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Tuesday, November 17, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, December 2, 2020NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 22, 2020PUBLISHED FOR OPPOSITION
Tuesday, December 22, 2020OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, March 9, 2021REGISTERED-PRINCIPAL REGISTER
Thursday, August 8, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP