| Serial Number | 87953011 |
| Word Mark | SMILE BEAUTY LASSIE'EL |
| Filing Date | Thursday, June 7, 2018 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, July 30, 2019 |
| Registration Number | 5822982 |
| Registration Date | Tuesday, July 30, 2019 |
| Mark Drawing | 5 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, October 30, 2018 |
| Description of Mark | The mark consists of the wording "Smile Beauty Lassie'el" in stylized font. |
| Goods and Services | Abrasive paste; Air fragrancing preparations; Cosmetics; Cosmetics for animals; Dentifrices; Ethereal oils; Facial cleansers; Incense; Polishing preparations; Stain removers |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Translation of Words in Mark | The wording "Lassie'el" has no meaning in a foreign language. |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, June 14, 2018 |
| Primary Code | 003 |
| First Use Anywhere Date | Wednesday, August 1, 2018 |
| First Use In Commerce Date | Wednesday, August 1, 2018 |
| Party Name | ELEGANT BEST INVESTMENT LIMITED |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | CAUSEWAY BAY, HK |
| Party Name | ELEGANT BEST INVESTMENT LIMITED |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | CAUSEWAY BAY, HK |
| Party Name | ELEGANT BEST INVESTMENT LIMITED |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | CAUSEWAY BAY, HK |
| Event Date | Event Description |
| Thursday, June 14, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, June 11, 2018 | NEW APPLICATION ENTERED |
| Tuesday, September 25, 2018 | ASSIGNED TO EXAMINER |
| Tuesday, September 25, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, October 30, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 30, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Monday, June 3, 2019 | TEAS STATEMENT OF USE RECEIVED |
| Monday, June 3, 2019 | USE AMENDMENT FILED |
| Thursday, June 13, 2019 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Saturday, September 22, 2018 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Saturday, September 22, 2018 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, October 10, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 25, 2018 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, June 14, 2019 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, June 28, 2019 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, July 30, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, July 30, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Thursday, June 27, 2019 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |