SMILE! Trademark
Trademark Overview
On Wednesday, March 13, 2024, a trademark application was filed for SMILE! with the United States Patent and Trademark Office. The USPTO has given the SMILE! trademark a serial number of 98447172. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, November 5, 2024. This trademark is owned by Macvad Ltd.. The SMILE! trademark is filed in the Toys & Sporting Goods Products, Cosmetics & Cleaning Products, Yarns & Threads, and Musical Instrument Products categories with the following description:
Toys, namely, educational toys for developing fine motor, cognitive, and counting skills; Intelligent toys, namely, computerized toys for developing fine motor, cognitive, and counting skills; Do-it-yourself (DIY) toys for kids for developing fine motor, cognitive, and counting skills; Decorative toys for developing fine motor, cognitive, and counting skills; Sporting goods in the nature of equipment for outdoor games, namely, cornhole game boards, croquet kits comprised of croquet sticks and balls, beach tennis sets comprised of tennis racquets and tennis balls, and volleyball sets comprised of volleyball nets and balls; Toy building blocks; Inflatable water toys; Racquet sport sets comprised of nets, balls and racquets; Soccer goals; Disc golf games; Spyderball sets comprised of nets and balls
Musical instruments
Cosmetics and cleaning preparations
Yarns and threads for textile use
General Information
| Serial Number | 98447172 |
| Word Mark | SMILE! |
| Filing Date | Wednesday, March 13, 2024 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, November 5, 2024 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 5, 2024 |
Trademark Statements
| Description of Mark | The mark consists of a quotation box with the word "SMILE!" inside. |
| Goods and Services | Toys, namely, educational toys for developing fine motor, cognitive, and counting skills; Intelligent toys, namely, computerized toys for developing fine motor, cognitive, and counting skills; Do-it-yourself (DIY) toys for kids for developing fine motor, cognitive, and counting skills; Decorative toys for developing fine motor, cognitive, and counting skills; Sporting goods in the nature of equipment for outdoor games, namely, cornhole game boards, croquet kits comprised of croquet sticks and balls, beach tennis sets comprised of tennis racquets and tennis balls, and volleyball sets comprised of volleyball nets and balls; Toy building blocks; Inflatable water toys; Racquet sport sets comprised of nets, balls and racquets; Soccer goals; Disc golf games; Spyderball sets comprised of nets and balls |
| Goods and Services | Musical instruments |
| Goods and Services | Cosmetics and cleaning preparations |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Yarns and threads for textile use |
Classification Information
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, March 13, 2024 |
| Primary Code | 028 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, March 13, 2024 |
| Primary Code | 003 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 023 - Yarns and threads, for textile use. |
| US Class Codes | 043 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, March 13, 2024 |
| Primary Code | 023 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 015 - Musical instruments. |
| US Class Codes | 002, 021, 036 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, March 13, 2024 |
| Primary Code | 015 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Macvad Ltd. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Birkenhead 0626
NZ |
| Party Name | Macvad Ltd. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Birkenhead 0626
NZ |
Trademark Events
| Event Date | Event Description |
| Wednesday, March 13, 2024 | NEW APPLICATION ENTERED |
| Thursday, July 11, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, July 11, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, July 11, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Sunday, August 4, 2024 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Sunday, August 4, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, September 24, 2024 | ASSIGNED TO EXAMINER |
| Wednesday, September 25, 2024 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, September 25, 2024 | EXAMINERS AMENDMENT -WRITTEN |
| Wednesday, September 25, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, September 25, 2024 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, October 16, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, September 25, 2024 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, November 5, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 5, 2024 | PUBLISHED FOR OPPOSITION |
