SMELLIN' IT LIKE IT IS Trademark
Trademark Overview
On Monday, March 30, 2026, a trademark application was filed for SMELLIN' IT LIKE IT IS with the United States Patent and Trademark Office. The USPTO has given the SMELLIN' IT LIKE IT IS trademark a serial number of 99733178. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Monday, March 30, 2026. The SMELLIN' IT LIKE IT IS trademark is filed in the Education & Entertainment Services category with the following description:
Entertainment media production services for motion pictures, television and Internet
General Information
| Serial Number | 99733178 |
| Word Mark | SMELLIN' IT LIKE IT IS |
| Filing Date | Monday, March 30, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Monday, March 30, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Entertainment media production services for motion pictures, television and Internet |
| Description of Mark | The mark consists of The mark consists of a stylized perfume bottle where the center of the bottle features a microphone icon. To the right of the bottle, stylized wisps of smoke or vapor emerge, curving upward. Below the icon are the words 'SMELLIN' IT' in a bold, dark sans-serif font, followed by 'LIKE IT IS' in a lighter, thinner sans-serif font. The letter 'I' in 'IT' is stylized as a flourish that connects back to the vapor element. The color is not claimed as a feature of the mark. |
| Pseudo Mark | SMELLING IT LIKE IT IS |
Classification Information
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, March 30, 2026 |
| Primary Code | 041 |
| First Use Anywhere Date | Saturday, January 31, 2026 |
| First Use In Commerce Date | Saturday, January 31, 2026 |
Trademark Owner History
| Party Name | NOT AVAILABLE |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 01 - Individual |
| Address | Westmont, IL 60559 US |
Trademark Events
| Event Date | Event Description |
| Monday, March 30, 2026 | NEW APPLICATION ENTERED |
| Monday, March 30, 2026 | APPLICATION FILING RECEIPT MAILED |