| Serial Number | 88289245 |
| Word Mark | SMASHOLOCO |
| Filing Date | Tuesday, February 5, 2019 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, January 7, 2020 |
| Registration Number | 5957473 |
| Registration Date | Tuesday, January 7, 2020 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, May 21, 2019 |
| Goods and Services | Entertainment services, namely, providing on-line computer games and game applications, enhancements within online computer games, and game applications within online computer games; providing an internet website portal in the field of computer games and gaming; entertainment services, namely, providing virtual environments in which users can interact through social games for recreational, leisure or entertainment purposes |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, February 27, 2019 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, October 24, 2019 |
| First Use In Commerce Date | Thursday, October 24, 2019 |
| Party Name | Playtika Ltd. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 99 - Other |
| Address | Herzliya Pituach 4672408 IL |
| Party Name | Playtika Ltd. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Herzliya Pituach 4672408 IL |
| Party Name | Playtika Ltd. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Herzliya Pituach 4672408 IL |
| Event Date | Event Description |
| Tuesday, January 7, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, December 4, 2019 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, December 3, 2019 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, November 12, 2019 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, October 29, 2019 | USE AMENDMENT FILED |
| Tuesday, November 12, 2019 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, October 29, 2019 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, July 16, 2019 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, May 21, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 21, 2019 | PUBLISHED FOR OPPOSITION |
| Wednesday, May 1, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Friday, April 5, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, April 1, 2019 | ASSIGNED TO EXAMINER |
| Wednesday, February 27, 2019 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Friday, February 8, 2019 | NEW APPLICATION ENTERED IN TRAM |